When I started my first e-commerce business, Flux Chargers, we struggled a lot getting sales. There were so many things to focus on from customer development to PR to SEO that frankly we left our Flux Amazon store behind. Little…
How to Build a Profitable Business. Flux Chargers story: From street selling to $110k/mo and 91 countries
When I started Flux Chargers in the Summer of 2015 at StartupUCLA, I was selling our product in the streets of Santa Monica during the weekends making just a few bucks per day. Online sales were hard to come by.…
What Is Online Marketing? A Digital Guide
Unless you are living under a rock, there is no way you haven’t heard about online marketing – and the wonders it does for online entrepreneurs. The best way to define online marketing is as ‘a way of utilizing different…
7 Ways to Combine Email and Social Media Marketing
Email and social media are considered two of the best channels for engaging with customers (aside from organic search), but most marketers treat them as two separate platforms. In fact, they’re typically even more effective when combined together to take…
How to Do Keyword Research – The Complete Guide [2020]
When I started blogging, I simply wrote a lot of articles without caring so much about the keywords I was targeting. I just wrote and hoped for the best. As I quickly found out, this approach led to no visits…