{"id":16704,"date":"2022-03-09T12:38:00","date_gmt":"2022-03-09T20:38:00","guid":{"rendered":"https:\/\/alejandrorioja.com\/blog\/?p=16704"},"modified":"2023-10-03T01:20:04","modified_gmt":"2023-10-03T08:20:04","slug":"4-easy-steps-to-get-your-website-to-the-top-of-google","status":"publish","type":"post","link":"https:\/\/alejandrorioja.com\/4-easy-steps-to-get-your-website-to-the-top-of-google\/","title":{"rendered":"4 Easy Steps to Get YOUR Website To The Top of Google in 2024"},"content":{"rendered":"\n<p>If you run a website or <a href=\"https:\/\/alejandrorioja.com\/\">blog like me<\/a>, by now you\u2019ll be familiar with the term <a href=\"https:\/\/alejandrorioja.com\/what-is-seo\">SEO \u2013 Search Engine Optimization<\/a>. This is the process of taking advantage of (mainly) Google\u2019s algorithms to get your website to the top page of the world\u2019s largest search engine.<\/p>\n\n\n\n<p>Anyone who is interested in getting their site to the top of the Google search page (and you should be) will be constantly looking for new ways to increase their search engine visibility. This is necessary so that people can find your business when they search for your relevant keywords. Otherwise, your site is lost in the vast sea of the internet, and online customers will be unlikely to ever stumble upon your services.<\/p>\n\n\n\n<p>That\u2019s why businesses now spend hundreds, if not thousands, on digital marketing and SEO strategies. But \u2013 there are some simple steps you can do yourself, for free, to get you started. Here are some more <a href=\"https:\/\/alejandrorioja.com\/seo-like-pro\/\">advanced SEO tricks<\/a> too.<\/p>\n\n\n\n<p>SEO is complicated at first, and can be an added headache on top of the daily running of your business.<\/p>\n\n\n\n<p>In this article we\u2019ll share some easy ways to improve your SEO, and point you in the right direction of great websites and services that can help you out. Let\u2019s start!<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"flex-video widescreen youtube\"><iframe loading=\"lazy\" title=\"How to Rank Smaller Websites on Google in 2020 - FAST Method for Non-Techies\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/totiNw9Rypc?feature=oembed&showinfo=0&rel=0&modestbranding=1&iv_load_policy=3&playsinline=1&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. Use an SEO Hosting Company<\/strong><\/h2>\n\n\n\n<p>If you have no clue where to begin with SEO, have no fear! There are services out there that can handle things for you, and answer your questions about how to understand SEO yourself.<\/p>\n\n\n\n<p>Check out these <a href=\"http:\/\/seohostingreviewed.com\/\" target=\"_blank\" rel=\"noopener\">SEO hosting reviews<\/a> for a great guide that explains in simple terms which host you should go for and what features they offer.<\/p>\n\n\n\n<p>But what do SEO hosts do, exactly?<\/p>\n\n\n\n<p>Basically, they set up an affiliate blog network for you, which will drive online traffic to your site. The more affiliate networks you have (links to your site from other sites), the more authority your site commands in Google\u2019s terms \u2013 which equals higher search engine ranking.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. Write High Quality Content <\/strong><\/h2>\n\n\n\n<p>The copy on your website needs to be top-notch. Read it objectively: does your site make YOU want to buy your products or services? Is the grammar perfect?<\/p>\n\n\n\n<p>If you\u2019re not sure about the efficacy of your copywriting, hire a <a href=\"http:\/\/flux.la\" target=\"_blank\" rel=\"noopener\">digital marketing company<\/a> to craft some amazing copy for you.<\/p>\n\n\n\n<p>Alongside this, you need keywords on your site. How else are Google searchers going to find you? Say you run a gardening business. You want potential customers to find your site at the top of Google when they search for \u2018Gardeners in (Your Town)\u2019.<\/p>\n\n\n\n<p>To do this, you\u2019ll need to understand:<\/p>\n\n\n\n<ul><li><strong>Keyword research<\/strong> \u2013 find out how many people search for your desired keywords using Google Adwords. It\u2019s a paid service but offers transparent advice about which keywords you should go for. You can also use SEMRush or Ahrefs.<\/li><li><strong>Keyword density<\/strong> \u2013 Google penalizes websites that use keywords too densely. Try to keep it less than 2% of your entire page content.<\/li><li><strong>Positioning<\/strong> \u2013 keywords are most effective when they\u2019re used in page headers, subheadings, and included in the first and last sentences on your page.<\/li><li><strong>URL<\/strong> \u2013 make sure your keyword is in the URL of all your pages.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. Boost Your Social Signals <\/strong><\/h2>\n\n\n\n<p>Every time the link to your website is shared on social media, Google recognizes this. It thinks that people are talking about your site, adding authority and relevance.<\/p>\n\n\n\n<p>Increasing your site\u2019s social signals is a good way to work towards higher rankings. Ensure you have social media pages for your business on all the popular networks (Facebook, Twitter, YouTube, Instagram and LinkedIn, at least) and that you post regularly on each one, perhaps once per day. Post business updates, photos of new products, and always reply to comments. Encourage people to share these.<\/p>\n\n\n\n<p>Easy ways to increase your social signals:<\/p>\n\n\n\n<ul><li>Ask friends and family to post about your business!<\/li><li>Offer rewards to those who follow your page, and like and share your posts<\/li><li>Consider working hard on your YouTube channel \u2013 people love watching videos and will frequently share ones they like. If you can make a viral video, even better!<\/li><li>Work with <a href=\"https:\/\/futuresharks.com\/\" target=\"_blank\" rel=\"noopener\">influencers<\/a> (aka people with large followings, like <a href=\"http:\/\/youngslacker.com\" target=\"_blank\" rel=\"noopener\">Young Slacker<\/a>)<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">4. Reduce your bounce rate<\/h2>\n\n\n\n<p>Why does it even matter?<\/p>\n\n\n\n<p>If people do not stay on your site longer, its a bad news for google ranking because and a sign for Google to push your rank back. <\/p>\n\n\n\n<p>A great way to reduce bounce rate is to sync your content with search intent. If you are giving readers what they want, it&#8217;s highly unlikely they will bounce back to the search results. You can begin by improving your site&#8217;s <a href=\"https:\/\/en.wikipedia.org\/wiki\/Above_the_fold\" class=\"rank-math-link\" target=\"_blank\" rel=\"noopener\">above the fold area<\/a>. Feature your best and most consumed content to the top to give your readers what they look for on your site. <\/p>\n\n\n\n<p>For instance, on my website, I have plugged in my <a href=\"https:\/\/alejandrorioja.com\/seo-tools\/\" class=\"rank-math-link\">best SEO guide<\/a> to the top because this is an area where my readers are looking for expert advice and guide. <\/p>\n\n\n\n<p>Also, make sure your content structure is user friendly so that the navigation experience for your users is hasslesome! <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What are the top Search Engines in the world?<\/h2>\n\n\n\n<ul><li>Google<\/li><li>Bing<\/li><li>Yahoo<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Wrapping up!<\/h2>\n\n\n\n<p>These are just some simple ideas to get you started in understanding SEO. They are also only ways that we KNOW contribute to Google\u2019s ranking algorithms. There are hundreds more methods Google uses to determine which websites people like, but these are kept secret. See how many ways to trick the algorithms you can discover.<\/p>\n\n\n\n<p>Read more:<\/p>\n\n\n\n<ul><li>My best <a href=\"https:\/\/alejandrorioja.com\/seo-tips\/\">SEO techniques<\/a><\/li><li><a href=\"https:\/\/alejandrorioja.com\/how-to-increase-website-traffic\/\">How to boost your website traffic<\/a><\/li><li>A collection of <a href=\"https:\/\/alejandrorioja.com\/best-articles\/\">best marketing guides<\/a><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>If you run a website or blog like me, by now you\u2019ll be familiar with the term SEO \u2013 Search Engine Optimization. This is the process of taking advantage of (mainly) Google\u2019s algorithms to get your website to the top page of the world\u2019s largest search engine. Anyone who is interested in getting their site&hellip;<\/p>\n","protected":false},"author":1,"featured_media":27330,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","om_disable_all_campaigns":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[144],"tags":[],"lang":"en","translations":{"en":16704},"uagb_featured_image_src":{"full":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",1200,675,false],"thumbnail":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",128,72,false],"medium":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",1200,675,false],"medium_large":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",768,432,true],"large":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",1200,675,false],"1536x1536":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",1200,675,false],"2048x2048":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",1200,675,false],"post-thumbnail":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",80,75,true],"goodlife-thumbnail":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",80,75,true],"goodlife-grid":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",320,270,true],"goodlife-latest":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",320,225,true],"goodlife-latestshort":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",320,170,true],"goodlife-vertical":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",320,420,true],"goodlife-gallery":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",320,150,true],"goodlife-galleryvertical":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",320,350,true],"goodlife-poststyle1":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",770,433,true],"goodlife-thumbnail-small":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",40,150,true],"goodlife-thumbnail-2x":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",160,150,true],"goodlife-thumbnail-mini":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",20,18,true],"goodlife-grid-small":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",160,540,true],"goodlife-grid-2x":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",640,540,true],"goodlife-grid-mini":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",20,16,true],"goodlife-latest-small":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",160,450,true],"goodlife-latest-2x":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",640,450,true],"goodlife-latest-mini":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",20,14,true],"goodlife-latestshort-small":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",160,340,true],"goodlife-latestshort-2x":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",640,340,true],"goodlife-latestshort-mini":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",20,10,true],"goodlife-vertical-small":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",160,675,true],"goodlife-vertical-2x":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",640,675,true],"goodlife-vertical-mini":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",20,26,true],"goodlife-gallery-small":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",160,300,true],"goodlife-gallery-2x":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",640,300,true],"goodlife-gallery-mini":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",20,9,true],"goodlife-galleryvertical-small":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",160,675,true],"goodlife-galleryvertical-2x":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/11\/Copy-of-Canva-Review-1.png",640,675,true],"goo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Rioja","author_link":"https:\/\/alejandrorioja.com\/author\/alerioja\/"},"uagb_comment_info":132,"uagb_excerpt":"If you run a website or blog like me, by now you\u2019ll be familiar with the term SEO \u2013 Search Engine Optimization. This is the process of taking advantage of (mainly) Google\u2019s algorithms to get your website to the top page of the world\u2019s largest search engine. Anyone who is interested in getting their site&hellip;","pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/posts\/16704"}],"collection":[{"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/comments?post=16704"}],"version-history":[{"count":0,"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/posts\/16704\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/media\/27330"}],"wp:attachment":[{"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/media?parent=16704"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/categories?post=16704"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/tags?post=16704"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}