{"id":19238,"date":"2021-05-02T14:17:00","date_gmt":"2021-05-02T21:17:00","guid":{"rendered":"https:\/\/alejandrorioja.com\/blog\/?p=19238"},"modified":"2023-10-05T06:29:20","modified_gmt":"2023-10-05T13:29:20","slug":"facebook-cover-photo-guidelines","status":"publish","type":"post","link":"https:\/\/alejandrorioja.com\/facebook-cover-photo-guidelines\/","title":{"rendered":"Guidelines for Sizing and Designing an AMAZING Facebook Cover Photo"},"content":{"rendered":"\n<p>Tl;dr: The Facebook cover photo should be <strong>820 pixels long by 312 pixels tall on desktops<\/strong> and <strong>640 pixels by 360 pixels tall on smartphones<\/strong>.<\/p>\n\n\n\n<p>Social media was initially used to create and maintain connections or relationships between people. Nowadays, social media has turned into a powerful marketing tool for business. <\/p>\n\n\n\n<p>Facebook is dominating the social media platform of brand advertising because of its powerful grip on the so-called \u201cnetizens.\u201d <\/p>\n\n\n\n<p><a href=\"https:\/\/alejandrorioja.com\/how-does-instagram-make-money\/\">Instagram continues to grow<\/a> and gather more viewers and market because of its social media influencers who are paid to promote or give \u201cshout outs\u201d of various products and online services.<\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"flex-video widescreen youtube\"><iframe loading=\"lazy\" title=\"Create a Facebook Cover Video in Minutes (FOR FREE)\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/vcL9JdeL8ug?feature=oembed&showinfo=0&rel=0&modestbranding=1&iv_load_policy=3&playsinline=1&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why does it matter?<\/strong><\/h2>\n\n\n\n<p>One of the essential elements of Facebook that significantly affects business advertising is the cover photo. <\/p>\n\n\n\n<p>Using Facebook cover photos is the most practical marketing strategy. It is a free asset which has the same potential to generate more sales as compared to paid advertisements. <\/p>\n\n\n\n<p>Knowing how to create a cover photo the right way is essential. Follow along and see how you can apply the proper methods of making the perfect Facebook cover photo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Aspect Ratio of a Facebook Cover Photo<\/strong><\/h2>\n\n\n\n<p>Facebook recommends you to have a cover photo that can display dimensions of 820 pixels long by 312 pixels tall on desktops and 640 pixels by 360 pixels tall on smartphones. <\/p>\n\n\n\n<p>You shouldn\u2019t upload a cover photo that is smaller than 640 pixels wide and 312 pixels tall. This is because the aspects of a cover photo on Facebook vary between desktop and smartphone,<\/p>\n\n\n\n<p><strong>Pro tip:<\/strong> It won\u2019t be a problem if you have a cover photo that has more width on a desktop and more height on a smartphone.<\/p>\n\n\n\n<p>Facebook will prompt you to crop excessive space. Make sure that your cover photo displays where you want Facebook users to pay attention within 820 pixels wide and 360 pixels long. <\/p>\n\n\n\n<p>The cover photo won\u2019t be distorted or stretched if ever its dimensions are smaller. The cover photo on a desktop displays more width, while the cover photo on a smartphone displays more height. <\/p>\n\n\n\n<p>Play it safe so that your cover photo does not leave behind the relevant details or elements. Here is an example of an ideal cover photo by<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Facebook Cover Video Setup<\/strong><\/h2>\n\n\n\n<p>Facebook has a fantastic feature that allows business pages to use cover videos instead of something static like a photo. <\/p>\n\n\n\n<p>Although, the requirements of a cover video are more rigid or less flexible than that of a cover photo. Facebook only requires a minimum cover video dimension of 820 pixels wide by 320 pixels tall. <\/p>\n\n\n\n<p>The duration of your cover video can last from 20 seconds to 90 seconds only.<\/p>\n\n\n\n<p>Your video should be saved and published with the same setup and uploaded from your desktop. <\/p>\n\n\n\n<p>Afterward, Facebook will prompt you to select a thumbnail from certain points of your cover video which Facebook users would see before the cover video plays. <\/p>\n\n\n\n<p>Also, don\u2019t neglect the importance of rendering your cover video with the highest resolution possible.<br><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"476\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/Biteable-1024x476.png\" alt=\"\" class=\"wp-image-19272\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/Biteable-1024x476.png 1024w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/Biteable-768x357.png 768w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/Biteable-320x150.png 320w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/Biteable-770x358.png 770w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/Biteable-20x9.png 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/Biteable-385x179.png 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/Biteable-600x279.png 600w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/Biteable.png 1345w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Facebook page called Biteable helps Facebook users to create an ideal cover video that is eye-catching. <\/p>\n\n\n\n<p>Biteable conveniently covers many of Facebook\u2019s cover video requirements for you. It includes cover video dimensions, HD resolution, video file format, and video length. <\/p>\n\n\n\n<p>You can visit their website at biteable.com and check out their Facebook Cover Video Guide.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Rundown of the video guide:<\/strong><\/h3>\n\n\n\n<p>1. Create an account on Biteable\u2019s website. You can use its platform to upload, create and share your video directly to Facebook, but downloading your video and uploading it yourself requires a Premium account.<\/p>\n\n\n\n<p>2. Upon signing up, select \u201cCreate a New Video\u201d and either select a video style or format or click on \u201cStart From Scratch.\u201d There are some cover video templates that Biteable offer for your convenience as well.<\/p>\n\n\n\n<p>3. Afterward, you will have access to different video-making tools and options:<\/p>\n\n\n\n<ul><li>Add new scenes to your library.<\/li><li>Select a thumbnail.<\/li><li>Add music with Biteable\u2019s free tunes or upload your own.<\/li><li>Color customization.<\/li><\/ul>\n\n\n\n<p>4. Publish your video, download it using a Premium account, and upload your cover video on Facebook.<\/p>\n\n\n\n<p>Biteable recommends you to create a \u201cshort, clear, and simple\u201d video that illustrates the primary purpose of your page and avoids unnecessary distractions. Important texts or messages should be positioned to the center as close as needed to ensure it from getting cropped out by Facebook. <\/p>\n\n\n\n<p>The cover video should start and end smoothly and not abruptly, and save it using MP4 or MOV file format which Facebook supports.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ways of Sizing and Designing Facebook Cover Photos<\/strong><\/h2>\n\n\n\n<p>While you are encouraged to push your boundaries in creating a unique and attractive Facebook cover photo. It should still look decent enough and convey what you want Facebook users to remember about your page.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Cropping your photo<\/strong><\/h3>\n\n\n\n<p>When it comes to sizing your cover photo, you can either crop a selected photo that you downloaded on the internet. <\/p>\n\n\n\n<p>You can also choose from your collection or create an image with Adobe Photoshop and other photo editing software using the recommended resolution. <\/p>\n\n\n\n<p>The elements in your cover photo should compliment a horizontal layout since will Facebook display it with more width than height.<\/p>\n\n\n\n<p>There are many more details to consider when designing your Facebook cover photo aside from attractiveness. <\/p>\n\n\n\n<p>An important consideration, which may be more applicable to business pages, is protecting your right to own your cover photo. <\/p>\n\n\n\n<p>To prevent or lessen the probability of users downloading and claiming your photo, you need to include a representation of your brand or digital signature. <\/p>\n\n\n\n<p>Notice the images of some established brands on Facebook. You will see their websites incorporated in it as well as their brand logos in place of classical watermarks.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>That \u201c20% text rule\u201d<\/strong><\/h3>\n\n\n\n<p>There used to be this so-called \u201c20% text rule\u201d wherein Facebook recommended on 20 percent of texts a cover photo. It was removed, but the essence of keeping your message concise is still essential. <\/p>\n\n\n\n<p>You should include phrases that encourage Facebook users to engage and invest their time with your page. Your cover photo shouldn\u2019t be confusing or misleading since it is an extension of your page. <\/p>\n\n\n\n<p>It should include color schemes that match your business or brand and ultimately compliments with the purpose of your page.<\/p>\n\n\n\n<p>Since your profile picture will appear on the left side of your page, your cover photo should maintain balanced, instead of striking, elements. <\/p>\n\n\n\n<p>While your audience should see your profile picture, it is equally vital to pull their attention to the cover photo. <\/p>\n\n\n\n<p>It is where they would understand what your logo and overall business are about. Also, it will look more aesthetically pleasing.<\/p>\n\n\n\n<p><br><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"475\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-1.jpg-1-1024x475.png\" alt=\"\" class=\"wp-image-19285\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-1.jpg-1-1024x475.png 1024w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-1.jpg-1-768x356.png 768w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-1.jpg-1-770x357.png 770w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-1.jpg-1-20x9.png 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-1.jpg-1-385x178.png 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-1.jpg-1-600x278.png 600w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-1.jpg-1.png 1344w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to create Facebook cover photos in Canva<\/strong><\/h2>\n\n\n\n<p>Marketer Sara Nguyen walks us through the steps of creating a beautiful cover art using Canva.com:<\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"flex-video widescreen youtube\"><iframe loading=\"lazy\" title=\"How to create a Facebook Cover Photo - Canva tutorial\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/XpeK8wanAt0?feature=oembed&showinfo=0&rel=0&modestbranding=1&iv_load_policy=3&playsinline=1&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<p>Here are some screenshots of the steps:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"554\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-2.jpg-1-1024x554.png\" alt=\"\" class=\"wp-image-19286\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-2.jpg-1-1024x554.png 1024w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-2.jpg-1-768x415.png 768w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-2.jpg-1-770x416.png 770w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-2.jpg-1-20x11.png 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-2.jpg-1-385x208.png 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-2.jpg-1-600x325.png 600w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-2.jpg-1.png 1357w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>After signing up on Canva, you will be directed to \u201cCreate a design\u201d page. Here, you can start by clicking on \u201cFacebook Cover.\u201d<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"555\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/extra-1024x555.png\" alt=\"\" class=\"wp-image-19289\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/extra-1024x555.png 1024w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/extra-768x416.png 768w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/extra-770x417.png 770w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/extra-20x11.png 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/extra-385x209.png 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/extra-600x325.png 600w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/extra.png 1355w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>You will be directed to Canva\u2019s editing platform that is specifically designed for creating Facebook cover photos. You will have access to many of its free editing and template features.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"554\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-3-1-1024x554.png\" alt=\"\" class=\"wp-image-19287\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-3-1-1024x554.png 1024w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-3-1-768x416.png 768w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-3-1-770x417.png 770w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-3-1-20x11.png 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-3-1-385x208.png 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-3-1-600x325.png 600w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-3-1.png 1351w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>There are many free templates to choose from. Select a template and edit the text as you wish.<br><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"554\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-4-1-1024x554.png\" alt=\"\" class=\"wp-image-19288\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-4-1-1024x554.png 1024w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-4-1-768x415.png 768w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-4-1-770x416.png 770w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-4-1-20x11.png 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-4-1-385x208.png 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-4-1-600x325.png 600w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-4-1.png 1357w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>You can also upload an image to your Canva account library and include it in your cover photo. Doing this is as simple as dragging and dropping your picture on the cover photo.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"548\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-5-1024x548.png\" alt=\"\" class=\"wp-image-19277\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-5-1024x548.png 1024w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-5-768x411.png 768w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-5-320x170.png 320w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-5-770x412.png 770w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-5-20x11.png 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-5-385x206.png 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-5-600x321.png 600w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-5.png 1355w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>There are different background designs to choose from and various elements which include grids, frames, shapes, lines, illustrations, icons, and charts. You can also add additional texts and apply different texts layouts and font styles.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"548\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/download-1024x548.png\" alt=\"\" class=\"wp-image-19290\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/download-1024x548.png 1024w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/download-768x411.png 768w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/download-320x170.png 320w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/download-770x412.png 770w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/download-20x11.png 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/download-385x206.png 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/download-600x321.png 600w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/download.png 1354w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Once you\u2019ve accomplished your desired cover photo, you click on the \u201cDownload\u201d and click on one of the file formats. The recommended file format for Facebook is \u201cImage: high quality (PNG).\u201d<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Comply with Facebook policies regarding cover photos:<\/strong><\/h3>\n\n\n\n<p>You can now upload your Canva cover photo on Facebook. Sara highlights that you should include a graphic that represents your business and tagline. Furthermore, she notes that you should comply with Facebook policies regarding cover photos:<\/p>\n\n\n\n<ul><li>\u201cDon\u2019t infringe on other people\u2019s intellectual property. Use images and photos you have rights to use only.\u201d<\/li><li>\u201cDon\u2019t be deceptive or misleading.\u201d<\/li><li>\u201cDon\u2019t encourage other people to upload your cover photo to their personal timelines.\u201d<\/li><\/ul>\n\n\n\n<p>For more information or a better grasp of using Canva\u2019s platform for creating cover photos, check out her Youtube channel https:\/\/www.youtube.com\/channel\/UCpBomHY8eJ7ai5712XsiJ4w.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Important Facebook Cover Photo Considerations<\/strong><\/h2>\n\n\n\n<p>Now that you have a vast understanding of sizing and designing Facebook cover photo, you shouldn\u2019t neglect some details. <\/p>\n\n\n\n<p>Some may appear like minor priorities. One important consideration to optimize your cover photo is to direct it towards the action buttons below. <\/p>\n\n\n\n<p>Aside from creating a cover photo that showcases your brand and attracts attention, it should subconsciously prompt Facebook users to explore. By clicking on the action buttons like \u201cSign Up\u201d or \u201cShop Now\u201d, they are directly engaging with your product or brand. <\/p>\n\n\n\n<p>You can observe Facebook pages belonging in Hospitality industries that implement this strategy. This way, your cover photo would be maximized to its fullest capacity.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Keep smartphone users in mind<\/strong><\/h3>\n\n\n\n<p>Another important point is to keep smartphone users in mind. It may be easy to create and set up your Facebook cover photo on a desktop. <\/p>\n\n\n\n<p>Don&#8217;t forget how the cover photo would display if it is viewed from a smartphone. In 2019, about 1.3 billion Facebook users accessed the Facebook application on their mobile phones. The sides of the cover photo would be cropped when it is viewed on a smartphone. <\/p>\n\n\n\n<p>More importantly, don\u2019t put essential elements too close to the right side of your cover photo since it is more likely to be cropped out.<\/p>\n\n\n\n<p>Don\u2019t just upload a cover photo without a brief description on Facebook. Just like other image uploads on Facebook, it is better to add a description that aligns with what you are trying to promote on your page. <\/p>\n\n\n\n<p>It may also include a shortened linked to your official website to maximize your cover photo. Besides adding a description, you should also pin a relevant post to the top of your page\u2019s timeline. <\/p>\n\n\n\n<p>Description helps in optimizing your cover page by presenting a piece of what you want Facebook users to expect as they scroll through your page.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Illustrate the main features of the products<\/strong><\/h3>\n\n\n\n<p>In terms of marketing your products or services, your cover photo should illustrate the main features of the products. <\/p>\n\n\n\n<p>Telling people what they can do with it, or how helpful or useful the products are to their daily lives. <\/p>\n\n\n\n<p>Other business pages promote their brands by including the scenery of their office or restaurant. This way, people are more likely to explore the whereabouts of the business and visit the place as well.<\/p>\n\n\n\n<p>By considering the aspect of \u201csocial\u201d in social media, it is essential to surround your cover page with elements that encourage interaction with your page. <\/p>\n\n\n\n<p>The cover photo shouldn\u2019t only be a marketing tool or piece of advertisement but should also be designed to interact and make Facebook users click on something on your page. <\/p>\n\n\n\n<p>One way to implement social elements on your cover photo is to advertise upcoming events including webinars, conferences or online forums. Some Facebook pages also incorporate the faces of their CEOs or other key personnel as a way of \u201chumanizing\u201d their cover photos.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Websites to find FB cover photos<\/strong><\/h3>\n\n\n\n<ol><li><a href=\"https:\/\/www.setaswall.com\/facebook-cover-photos\/\" target=\"_blank\" rel=\"noopener\">Set As Wall<\/a><\/li><li><a href=\"https:\/\/www.pexels.com\/search\/facebook%20cover\/\" target=\"_blank\" rel=\"noopener\">Pexels<\/a><\/li><li>Find out more in my <a href=\"https:\/\/alejandrorioja.com\/free-stock-photo-sites\/\">free stock photo sites roundup<\/a>! <\/li><\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Other things to consider<\/strong><\/h3>\n\n\n\n<p>The last few things to consider when creating your Facebook cover photo are what to avoid. First and foremost, your cover photo shouldn\u2019t negate the cover photo policies of Facebook. <\/p>\n\n\n\n<p>Your page may be taken down just because of a single cover photo mishap. Do not include elements that deface other people or companies and anything else that is ultimately negative and offensive. <\/p>\n\n\n\n<p>It is better not to contribute to the \u201ctoxic social media\u201d connotation.<\/p>\n\n\n\n<p>Another thing to prevent your on Facebook cover photo is including too many words. <\/p>\n\n\n\n<p>Your cover photo should be able to speak for itself but branding your business image should require some words as well. Following the 20 percent rule should come in handy. <\/p>\n\n\n\n<p>Do not put an array of bright colors just to appear lively. Regardless, incorporating colors that contradict each other may confuse and entirely blow off a potential viewer or consumer. <\/p>\n\n\n\n<p>Lastly, do not use a generic or plain cover photo since it wouldn\u2019t present or offer a reason for Facebook users to stay and leave immediately. <\/p>\n\n\n\n<p>While clicking in an instant arouses gratification, your cover photo shouldn\u2019t delay gratification if you want to build a community of followers or generate sales.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Examples of FB pages with Amazing Cover Photos<\/strong><\/h2>\n\n\n\n<p>There are several Facebook pages which showcase authentic personalities of a Facebook cover photo. <\/p>\n\n\n\n<p>By applying all the possible methods of sizing and designing the perfect cover photo. <\/p>\n\n\n\n<p>Many Facebook pages grew in other aspects of their page. Such as an increasing number of like, shares and comments on each of their Facebook posts.<\/p>\n\n\n\n<p>Here is an example of a cover photo by Learning English Essentials before. As seen above, it has an Ipad with an arrow that points towards the \u201cSign Up\u201d button. <\/p>\n\n\n\n<p>This is referred to as \u201ccall to action\u201d since it encourages Facebook users to engage with its free product. It includes the logo of the company in the corner of the Ipad image as a way of securing their rights of the cover photo.<br><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"456\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-6-1-1024x456.png\" alt=\"\" class=\"wp-image-19280\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-6-1-1024x456.png 1024w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-6-1-768x342.png 768w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-6-1-770x343.png 770w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-6-1-20x9.png 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-6-1-385x171.png 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-6-1-600x267.png 600w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-6-1.png 1227w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>Here is an example of a cover photo by Learning English Essentials before. As seen above, it has an Ipad with an arrow that points towards the \u201cSign Up\u201d button. <\/strong><\/p>\n\n\n\n<p><strong>This is referred to as \u201ccall to action\u201d since it encourages Facebook users to engage with its free product. It also includes the logo of the company in the corner of the Ipad image as a way of securing their rights of the cover photo.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"442\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-7-1-1024x442.png\" alt=\"\" class=\"wp-image-19282\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-7-1-1024x442.png 1024w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-7-1-768x332.png 768w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-7-1-770x332.png 770w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-7-1-20x9.png 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-7-1-385x166.png 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-7-1-600x259.png 600w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/canva-7-1.png 1260w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>One of the older Facebook pages or versions is this cover photo by The Space In Between with Sara Brooke. It displays the books that she had published. The cover photo also incorporates colors that compliment with the logo and a tagline to top it off. These are essential elements which represent her business.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"340\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/easil-1-1024x340.png\" alt=\"\" class=\"wp-image-19284\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/easil-1-1024x340.png 1024w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/easil-1-768x255.png 768w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/easil-1-770x256.png 770w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/easil-1-385x128.png 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/easil-1-20x7.png 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/easil-1-600x199.png 600w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/easil-1.png 1345w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Video marketing continues to step up its game from the television screen to social media. You do not even need a big budget to create a compelling video advertisement. <\/p>\n\n\n\n<p>Anyone can virtually access a desktop and get right into the job. Easil presents a cover video that offers an easy way of marketing your brand. <\/p>\n\n\n\n<p>The video prompts Facebook users and potential clients to believe that its product is easy to use and guarantees quality outputs.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Final thoughts<\/strong><\/h2>\n\n\n\n<p>The key to perfecting a Facebook cover page is by being consistent with the trends, designs, and innovations that you see on Facebook. <\/p>\n\n\n\n<p>By doing so, you are borrowing a portion of netizens on Facebook. You now have more than 50 percent chance of entirely building your Facebook empire.<\/p>\n\n\n\n<p class=\"has-text-color has-vivid-cyan-blue-color\">Want to showcase your FB cover art? Drop a link with your FB page for a chance to get featured on this article \ud83d\ude42 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tl;dr: The Facebook cover photo should be 820 pixels long by 312 pixels tall on desktops and 640 pixels by 360 pixels tall on smartphones. Social media was initially used to create and maintain connections or relationships between people. Nowadays, social media has turned into a powerful marketing tool for business. Facebook is dominating the&hellip;<\/p>\n","protected":false},"author":1,"featured_media":19268,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","om_disable_all_campaigns":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[2],"tags":[352,348,350],"lang":"en","translations":{"en":19238},"uagb_featured_image_src":{"full":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_.png",800,301,false],"thumbnail":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-150x150.png",96,96,true],"medium":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-300x300.png",300,300,true],"medium_large":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-768x289.png",768,289,true],"large":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_.png",800,301,false],"1536x1536":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_.png",800,301,false],"2048x2048":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_.png",800,301,false],"post-thumbnail":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-80x75.png",80,75,true],"goodlife-thumbnail":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-80x75.png",80,75,true],"goodlife-grid":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-320x270.png",320,270,true],"goodlife-latest":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-320x225.png",320,225,true],"goodlife-latestshort":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-320x170.png",320,170,true],"goodlife-vertical":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-320x301.png",320,301,true],"goodlife-gallery":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-320x150.png",320,150,true],"goodlife-galleryvertical":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-320x301.png",320,301,true],"goodlife-poststyle1":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-770x290.png",770,290,true],"goodlife-thumbnail-small":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-40x150.png",40,150,true],"goodlife-thumbnail-2x":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-160x150.png",160,150,true],"goodlife-thumbnail-mini":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-20x18.png",20,18,true],"goodlife-grid-small":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-160x301.png",160,301,true],"goodlife-grid-2x":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-640x301.png",640,301,true],"goodlife-grid-mini":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-20x16.png",20,16,true],"goodlife-latest-small":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-160x301.png",160,301,true],"goodlife-latest-2x":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-640x301.png",640,301,true],"goodlife-latest-mini":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-20x14.png",20,14,true],"goodlife-latestshort-small":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-160x301.png",160,301,true],"goodlife-latestshort-2x":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-640x301.png",640,301,true],"goodlife-latestshort-mini":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-20x10.png",20,10,true],"goodlife-vertical-small":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-160x301.png",160,301,true],"goodlife-vertical-2x":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-640x301.png",640,301,true],"goodlife-vertical-mini":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015.svg_-20x26.png",20,26,true],"goodlife-gallery-small":["https:\/\/alejandrorioja.com\/wp-content\/uploads\/2019\/03\/800px-Facebook_New_Logo_2015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Rioja","author_link":"https:\/\/alejandrorioja.com\/author\/alerioja\/"},"uagb_comment_info":2,"uagb_excerpt":"Tl;dr: The Facebook cover photo should be 820 pixels long by 312 pixels tall on desktops and 640 pixels by 360 pixels tall on smartphones. Social media was initially used to create and maintain connections or relationships between people. Nowadays, social media has turned into a powerful marketing tool for business. Facebook is dominating the&hellip;","pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/posts\/19238"}],"collection":[{"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/comments?post=19238"}],"version-history":[{"count":0,"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/posts\/19238\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/media\/19268"}],"wp:attachment":[{"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/media?parent=19238"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/categories?post=19238"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alejandrorioja.com\/wp-json\/wp\/v2\/tags?post=19238"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}