{"id":21624,"date":"2022-03-09T09:21:00","date_gmt":"2022-03-09T17:21:00","guid":{"rendered":"https:\/\/alejandrorioja.com\/blog\/?p=21579"},"modified":"2021-05-09T13:05:45","modified_gmt":"2021-05-09T20:05:45","slug":"%e8%b0%b7%e6%ad%8c%e5%b9%bf%e5%91%8a%e6%95%99%e7%a8%8b","status":"publish","type":"post","link":"https:\/\/alejandrorioja.com\/zh\/%e8%b0%b7%e6%ad%8c%e5%b9%bf%e5%91%8a%e6%95%99%e7%a8%8b\/","title":{"rendered":"2020\u5e74\u7b80\u660e\u800c\u5168\u9762\u7684\u8c37\u6b4c\u5e7f\u544a\u6559\u7a0b"},"content":{"rendered":"\n<p>\u5f88\u591a\u65f6\u5019\uff0c\u6211\u7ecf\u5e38\u770b\u5230\u516c\u53f8\u8001\u677f\uff0c\u5728\u8d5a\u4e86\u4e00\u4e9b\u94b1\u540e\uff0c\u7528\u8fd9\u7b14\u94b1\u8fdb\u884c\u6295\u8d44\u3002\u5f53\u7136\uff0c\u6295\u8d44\u5929\u4f7f\u80cc\u5fc3\u3001\u6307\u6570\u57fa\u91d1\u6216\u623f\u5730\u4ea7\u672c\u8eab\u5c31\u662f\u4e00\u4ef6\u6709\u76ca\u7684\u4e8b\u3002\u00a0<\/p>\n\n\n\n<p>\u4f46\u6211\u4e0d\u80fd\u5b8c\u5168\u540c\u610f\u4ed6\u4eec\u7684\u770b\u6cd5\u3002\u60f3\u8c61\u4e00\u4e0b\uff0c\u62e5\u6709\u4e00\u5bb6\u516c\u53f8\uff0c\u63d0\u4f9b\u4ef7\u503c\uff0c\u9500\u552e\u4f18\u79c0\u7684\u4ea7\u54c1\uff0c\u5e76\u83b7\u5f97\u56de\u62a5\uff0c\u4ed6\u4eec\u505a\u4ec0\u4e48\uff1f\u00a0<\/p>\n\n\n\n<p>\u4ed6\u4eec\u628a\u94b1\u653e\u5728\u4efb\u4f55\u4e1c\u897f\u4e0a\uff0c\u800c\u4e0d\u662f\u9760\u81ea\u5df1\u7684\u751f\u610f\u3002\u00a0<\/p>\n\n\n\n<p>\u4ed6\u4eec\u4e3a\u4ec0\u4e48\u4e0d\u6295\u8d44\u90a3\u4e9b\u6709\u5229\u4e8e\u4ed6\u4eec\u4e1a\u52a1\u7684\u4e1c\u897f\u5462\uff1f\u4e3a\u4ec0\u4e48\u4ed6\u4eec\u4e0d\u60f3\u529e\u6cd5\u51fa\u552e\u66f4\u591a\u7684\u4ea7\u54c1\u5462\uff1f\u00a0<\/p>\n\n\n\n<p>\u4ed6\u4eec\u4e3a\u4ec0\u4e48\u4e0d\u4e13\u6ce8\u4e8e\u4ed6\u4eec\u62e5\u6709\u7684\u4e1c\u897f\uff0c\u4ec0\u4e48\u5df2\u7ecf\u5728\u8d77\u4f5c\u7528\uff0c\u800c\u4e0d\u662f\u5728\u4ed6\u4eec\u51e0\u4e4e\u4e00\u65e0\u6240\u77e5\u7684\u9886\u57df\u91cc\u53bb\u3002\u00a0<\/p>\n\n\n\n<p><a href=\"https:\/\/alejandrorioja.com\/facebook-advertising\/\">\u505a\u5e7f\u544a<\/a>\uff01\u5c31\u662f\u8fd9\u6837\uff01\u00a0<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>\u5982\u679c\u4f60\u60f3\u628a\u94b1\u82b1\u5728\u5e7f\u544a\u4e0a\uff0c\u5e0c\u671b\u5b83\u8fbe\u5230\u4f60\u9884\u5b9a\u7684\u76ee\u6807\uff0c\u90a3\u4e48\u4f60\u6700\u597d\u786e\u4fdd\u4f60\u628a\u5b83\u6295\u8d44\u5728\u6b63\u786e\u7684\u5730\u65b9\u3002\u6570\u5b57\u8425\u9500\u65b9\u6cd5\u51fa\u9519\u610f\u5473\u7740\u60a8\u635f<a href=\"https:\/\/www.cnbc.com\/2017\/03\/15\/businesses-could-lose-164-billion-to-online-advert-fraud-in-2017.html\" target=\"_blank\" rel=\"noopener\">\u5931\u6570\u767e\u4e07<\/a>\u7f8e\u5143\u3002\u00a0<\/p><\/blockquote>\n\n\n\n<p>\u6709\u4e00\u79cd\u65b9\u6cd5\u53ef\u4ee5\u505a\u5230\u8fd9\u4e00\u70b9\uff0c\u4f46\u5728\u5f53\u4eca\u4e92\u8054\u7f51\u9a71\u52a8\u7684\u4e16\u754c\u4e2d\uff0cGoogle AdWords \u901a\u5e38\u662f\u6570\u5b57\u5316\u8425\u9500\u7684\u65b9\u5f0f\u3002<\/p>\n\n\n\n<p>\u8c37\u6b4c\u6bcf\u79d2\u5e73\u5747\u5904<a href=\"https:\/\/www.internetlivestats.com\/google-search-statistics\/\" target=\"_blank\" rel=\"noopener\">\u7406\u8d85\u8fc74\u4e07\u4e2a\u67e5\u8be2<\/a>\uff0c\u6bcf\u5929\u9ad8\u8fbe35\u4ebf\u6b21\uff0c\u6bcf\u5e741.2\u4e07\u4ebf\u6b21\u3002\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"643\" height=\"422\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-searches-per-year.jpg\" alt=\"\" class=\"wp-image-21585\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-searches-per-year.jpg 643w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-searches-per-year-20x13.jpg 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-searches-per-year-385x253.jpg 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-searches-per-year-600x394.jpg 600w\" sizes=\"(max-width: 643px) 100vw, 643px\" \/><\/figure>\n\n\n\n<p>\u6b63\u5982\u60a8\u5728\u8fd9\u91cc\u770b\u5230\u7684\uff0c\u4ece1999\u5e74\u81f32012\u5e74\uff0c\u8fd9\u4e2a\u6570\u5b57\u7a33\u6b65\u4e0a\u5347\u3002\u53ea\u8981\u4e92\u8054\u7f51\u5728\u8fd9\u91cc\uff0c\u9884\u8ba1\u8fd9\u4e00\u8d8b\u52bf\u4f1a\u6301\u7eed\u4e0b\u53bb\u3002\u00a0<\/p>\n\n\n\n<p>\u6211\u662f\u8bf4\uff0c\u60f3\u60f3\u770b \u5047\u8bbe\u60a8\u4f5c\u4e3a\u516c\u53f8\u6240\u6709\u8005\uff0c\u73b0\u5728\u624b\u5934\u6709\u989d\u5916\u7684 10\uff0c000 \u7f8e\u5143\uff0c\u53ef\u7528\u4e8e\u4efb\u4f55\u7528\u9014\u3002\u60a8\u5b81\u613f\uff1a\u00a0<\/p>\n\n\n\n<ol><li>\u628a\u94b1\u82b1\u5728\u521b\u4e1a<a href=\"https:\/\/alejandrorioja.com\/create-million-dollar-ecommerce-business\/\">\u6295\u8d44\u4e0a\uff0c\u8fd9\u4e9b<\/a>\u6295\u8d44\u53ef\u80fd\u4e0d\u4f1a\u7ed9\u4f60\u4efb\u4f55\u597d\u5904\uff0c\u00a0<\/li><li>\u8bd5\u56fe\u62a2\u8d2d\u5ec9\u4ef7\u5efa\u7b51\u6216\u516c\u5bd3\u5355\u4f4d\u7684\u4ea4\u6613\uff0c\u7136\u540e\u51fa\u552e\u4ed6\u4eec\uff0c\u4e0d\u77e5\u9053\u662f\u5426\u4f1a\u88ab\u8d2d\u4e70\uff0c\u6216<\/li><li>\u82b1\u94b1\u5b66\u4e60AdWords\u6216\u96c7\u4f63\u4e13\u4e1a\u4eba\u58eb\uff0c\u7136\u540e\u53d1\u8d77\u8c37\u6b4cAdWords\u6d3b\u52a8\uff0c\u80af\u5b9a\u4f1a\u4ea7\u751f\u56de\u62a5\u3002\u00a0<\/li><\/ol>\n\n\n\n<p>\u5982\u679c\u6211\u662f\u6240\u6709\u8005\uff0c\u6211\u4f1a\u9009\u62e9\u7b2c\u4e09\u4e2a\u9009\u9879\u3002\u8fd9\u662f\u4e00\u4e2a\u80af\u5b9a\u7684\u673a\u4f1a\uff0c\u53cc\u500d\uff0c\u751a\u81f3\u4e09\u500d\uff0c\u6211\u7684\u6295\u8d44\uff0c\u6240\u4ee5\u9009\u62e9\u662f\u4e00\u4e2a\u6ca1\u6709\u5934\u8111\u3002\u00a0<\/p>\n\n\n\n<p>\u5982\u4e0a\u6240\u8ff0\uff0c\u8c37\u6b4c\u6bcf\u5929\u90fd\u6709\u6570\u5341\u4ebf\u6b21\u641c\u7d22\u3002\u5982\u679c\u4f60\u80fd\u6293\u4f4f\u8fd9\u51e0\u5341\u4ebf\u7684\u4e00\u5c0f\u90e8\u5206\u5462\uff1f\u00a0<\/p>\n\n\n\n<p>\u60f3\u8c61\u4e00\u4e0b\uff0c\u6709\u591a\u5c11\u4eba\u662f\u6f5c\u5728\u5ba2\u6237\uff0c\u5bf9\u4f60\u9500\u552e\u548c\u63d0\u8bae\u611f\u5174\u8da3\uff0c\u5e76\u51c6\u5907\u4ece\u60a8\u90a3\u91cc\u8d2d\u4e70\u3002\u4f60\u53ef\u80fd\u4f1a\u8ba4\u4e3a\u8fd9\u6837\u505a\u4e00\u5b9a\u5f88\u590d\u6742\uff0c\u4f60\u6700\u597d\u4e0d\u8fd9\u6837\u505a\uff0c\u56e0\u4e3a\u56f0\u96be\u62b5\u6d88\u4e86\u597d\u5904\u3002\u00a0<\/p>\n\n\n\n<p>\u55ef\uff0c\u4e8b\u5b9e\u8bc1\u660e\uff0c\u8fd9\u5e76\u4e0d\u96be\u3002\u60a8\u53ea\u9700\u6267\u884c\u4e00\u7ec4\u6b65\u9aa4\u3002\u8fd9\u4e2a\u8c37\u6b4c\u5e7f\u544a\u6587\u5b57\u6559\u7a0b\u5c06\u6982\u8ff0\u8fd9\u4e00\u70b9\u3002\u00a0<\/p>\n\n\n\n<p>\u6211\u5c06\u5411\u60a8\u5c55\u793a\u4e3a\u521b\u5efa\u6709\u6548\u7684 Google AdWords \u5e7f\u544a\u7cfb\u5217\u800c\u91c7\u53d6\u7684\u6b65\u9aa4\uff0c\u4ee5\u589e\u52a0\u8bbf\u95ee\u8005\u548c\u9500\u552e\u3002<\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"flex-video widescreen youtube\"><iframe loading=\"lazy\" title=\"Google Adwords Tutorial 2020 with Step by Step Walkthrough\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/aqzR2Ki2Ka4?feature=oembed&showinfo=0&rel=0&modestbranding=1&iv_load_policy=3&playsinline=1&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u5173\u4e8e\u8c37\u6b4c\u5e7f\u544a\/\u8c37\u6b4c\u5e7f\u544a<\/h2>\n\n\n\n<p>SEO \u662f\u6bcf\u4e2a\u5185\u5bb9\u7ba1\u7406\u5668\u7684\u5e93\uff0c\u51e0\u4e4e\u603b\u662f\u7b2c\u4e00\u4e2a\u5730\u65b9\uff0c\u671f\u5f85\u5f53\u4f60\u5f00\u59cb\u79cd\u690d\u4e00\u4e2a\u65b0\u7684\u7f51\u7ad9\u3002\u5b83\u529f\u80fd\u5f3a\u5927\uff0c\u53ef\u6269\u5c55\uff0c\u800c\u4e14\u51e0\u4e4e\u603b\u662f\u957f\u671f\u652f\u4ed8\u5176\u7ea2\u5229\u3002\u00a0<\/p>\n\n\n\n<p>\u8fd9\u662f\u7b56\u7565\uff0c\u6211\u4f1a\u63a8\u83509\u6b2110\uff0c\u9664\u4e86\u4e00\u4ef6\u4e8b\u3002\u5f53\u4f60\u9700\u8981\u7acb\u5373\u7684\u7ed3\u679c\uff0c\u90a3\u4e48SEO\u4e0d\u662f\u505a\u7684\u4e8b\u60c5\u3002\u00a0<\/p>\n\n\n\n<p>\u4e0eSEO\u4f18\u5316\u7684\u5185\u5bb9\u80af\u5b9a\u5728\u957f\u671f\u6709\u6548\u3002AdWords \u6b63\u597d\u76f8\u53cd\u3002\u00a0<\/p>\n\n\n\n<p>\u60a8\u53ef\u4ee5\u5728\u4e00\u4e24\u5c0f\u65f6\u5185\u8bbe\u7f6e AdWords\uff0c\u6b63\u786e\u6267\u884c\u8be5\u8bbe\u7f6e\u540e\uff0c\u4e00\u65e6\u5e7f\u544a\u542f\u52a8\u5e76\u6295\u653e\uff0c\u5373\u53ef\u751f\u6210\u9500\u552e\u3002\u6b64\u5916\uff0cGoogle AdWords \u4e0e\u6d41\u91cf\u9a71\u52a8\u5de5\u5177\u4e00\u6837\u5f3a\u5927\u3002\u00a0<\/p>\n\n\n\n<p>\u8c37\u6b4c\u7684\u7edf\u8ba1\u6570\u636e\u663e\u793a\uff0c<a href=\"https:\/\/ai.googleblog.com\/2011\/07\/studies-show-search-ads-drive-89.html\" target=\"_blank\" rel=\"noopener\">8<\/a>9%\u7684\u901a\u8fc7\u641c\u7d22\u5e7f\u544a\u9a71\u52a8\u7684\u6d41\u91cf\u6ca1\u6709\u88ab\u6709\u673a\u641c\u7d22\u6240\u53d6\u4ee3\uff0c\u800c\u5728\u8c37\u6b4cAdWords\u4e0a\u82b1\u8d39\u7684\u6bcf1\u7f8e\u5143\uff0c\u4f01\u4e1a\u7684\u6536\u5165\u5c31<a href=\"https:\/\/economicimpact.google.com\/methodology\/\" target=\"_blank\" rel=\"noopener\">\u8fbe<\/a>\u52302\u7f8e\u5143\u3002\u00a0<\/p>\n\n\n\n<p>\u76f8\u5173\uff1a<a href=\"https:\/\/alejandrorioja.com\/seo-tools\/\"> \u4e86\u89e3\u8fd9\u91cc\u6700\u597d\u7684SEO\u5de5\u5177<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u8c37\u6b4c\u5e7f\u544a\u8bcd vs. \u8c37\u6b4c\u5e7f\u544a<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"432\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords-3.jpg\" alt=\"\" class=\"wp-image-21594\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords-3.jpg 750w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords-3-385x222.jpg 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords-3-20x12.jpg 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords-3-600x346.jpg 600w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p>2018\u5e74\u590f\u5929\uff0c\u5f53\u8c37\u6b4c\u51b3\u5b9a\u5c06\u8be5\u5e73\u53f0\u66f4\u540d\u4e3a\u8c37\u6b4c\u5e7f\u544a\u65f6\uff0c\u8c37\u6b4c\u5e7f\u544a\u8bcd\u53d1\u751f\u4e86\u53d8\u5316\u3002\u65b0\u540d\u79f0\u610f\u5473\u7740\u5176\u5de5\u5177\u7684\u529f\u80fd\u4e0d\u4ec5\u4ec5\u662f\u6587\u5b57\u5e7f\u544a\u6d3b\u52a8\u3002\u00a0<\/p>\n\n\n\n<p>\u6574\u4e2a Google \u5e7f\u544a\u5e73\u53f0\u65e8\u5728\u5e2e\u52a9\u7528\u6237\u4e0d\u4ec5\u901a\u8fc7\u6587\u5b57\u5ba3\u4f20\u5176\u4ea7\u54c1\uff0c\u8fd8\u901a\u8fc7\u5176\u4ed6\u5a92\u4f53\uff08\u5982\u5c55\u793a\u5e7f\u544a\uff0c\u751a\u81f3 Youtube \u89c6\u9891\u96c6\u6210\uff09\u5ba3\u4f20\u5176\u4ea7\u54c1\u3002\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/M87ohejdoOwU_9V933Dsw7z6VaqjlWs9j1DfLecynCsv8f9aKGpOYTEeJhzTevAqpvHjAGoBZzaDzyC4ZnaGXAvmkc9WbmEa5PTLdsvvqDklZaSne8nKGC_r7Lh9pTRnYF87FSav\" alt=\"\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"504\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-ads-1024x504.png\" alt=\"\" class=\"wp-image-21590\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-ads-1024x504.png 1024w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-ads-768x378.png 768w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-ads-770x379.png 770w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-ads-20x10.png 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-ads-385x189.png 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-ads-600x295.png 600w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-ads.png 1055w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"432\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords-1.jpg\" alt=\"\" class=\"wp-image-21588\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords-1.jpg 750w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords-1-385x222.jpg 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords-1-20x12.jpg 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords-1-600x346.jpg 600w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"432\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords.jpg\" alt=\"\" class=\"wp-image-21586\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords.jpg 750w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords-385x222.jpg 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords-20x12.jpg 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-adwords-600x346.jpg 600w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p>\u8bb8\u591a\u4eba\u719f\u6089&quot;\u8c37\u6b4c\u5e7f\u544a&quot;\uff0c\u4f46\u8fd9\u4e2a\u540d\u5b57\u5728\u4eca\u5929\u5b9e\u9645\u4e0a\u5e76\u4e0d\u5b58\u5728\u3002\u4ece\u73b0\u5728\u5f00\u59cb\uff0c\u6587\u7ae0\u73b0\u5728\u5c06\u4f7f\u7528&quot;\u8c37\u6b4c\u5e7f\u544a&quot;\u3002\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u4ec0\u4e48\u662f\u8c37\u6b4c\u5e7f\u544a\uff1f<\/h3>\n\n\n\n<p><a href=\"https:\/\/alejandrorioja.com\/digital-marketing\/\">\u6570\u5b57\u8425\u9500<\/a>\u4eba\u5458\u77e5\u9053\uff0c\u96c6\u4e2d\u4ed8\u8d39\u5e7f\u544a\u6d3b\u52a8\u53ef\u4ea7\u751f\u66f4\u591a\u70b9\u51fb\u7387\u548c\u66f4\u591a\u6f5c\u5728\u5ba2\u6237\u3002\u8c37\u6b4c\u5e7f\u544a\u5df2\u6210\u4e3a\u4e00\u4e2a\u53d7\u6b22\u8fce\u7684\u8425\u9500\u8ba1\u5212\uff0c\u56e0\u4e3a\u8fd9\u4e2a\u539f\u56e0\u3002\u00a0<\/p>\n\n\n\n<p>Google \u5e7f\u544a\u662f\u4e00\u4e2a\u4ed8\u8d39\u5e7f\u544a\u5e73\u53f0\uff0c\u5e7f\u544a\u5ba2\u6237\uff08\u5373\u60a8\uff09\u5728\u5e7f\u544a\u4e0a\u6309\u70b9\u51fb\u6b21\u6570\u4ed8\u8d39\u3002\u8fd9\u79cd\u7c7b\u578b\u7684\u8425\u9500\u6e20\u9053\u88ab\u79f0\u4e3a\u6309\u70b9\u51fb\u4ed8\u8d39\u5e7f\u544a\uff0c\u60a8\u901a\u8fc7\u70b9\u51fb\u7684\u5f62\u5f0f\u4e3a\u7ed3\u679c\u4ed8\u8d39\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u56e0\u4e3a\u88ab\u89c6\u4e3a\u4f20\u7edf\u5e7f\u544a\u6e20\u9053\u3002\u00a0<\/p>\n\n\n\n<p>\u6ca1\u6709\u70b9\u51fb\uff1f\u4f60\u4e0d\u9700\u8981\u4ed8\u94b1\u3002\u00a0<\/p>\n\n\n\n<p class=\"has-text-align-left\">\u5c31\u8fd9\u4e48\u7b80\u5355\uff0c\u8fd9\u79cd\u57fa\u4e8e\u6027\u80fd\u7684\u8bbe\u7f6e\u5df2\u7ecf\u5438\u5f15\u4e86\u8bb8\u591a\u4eba\u7684\u5174\u8da3\uff0c\u56e0\u4e3a\u8d85\u8fc7<a href=\"https:\/\/www.slideshare.net\/WishpondTechnologiesLtd\/21-random-stats-and-facts-about-google-ad-words\" target=\"_blank\" rel=\"noopener\">\u4e00\u767e\u4e07\u7684\u4f01\u4e1a\u4f7f\u7528<\/a>\u4ed8\u8d39\u7684\u8c37\u6b4c\u5e7f\u544a\u6d3b\u52a8\u3002\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"914\" height=\"408\" src=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-spend.png\" alt=\"\" class=\"wp-image-21602\" srcset=\"https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-spend.png 914w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-spend-768x343.png 768w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-spend-770x344.png 770w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-spend-20x9.png 20w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-spend-385x172.png 385w, https:\/\/alejandrorioja.com\/wp-content\/uploads\/2020\/04\/google-spend-600x268.png 600w\" sizes=\"(max-width: 914px) 100vw, 914px\" \/><\/figure>\n\n\n\n<p>\u770b\u770b\u8fd9\u4e9b\u6570\u5b57\u3002\u516c\u53f8\u6bcf\u5929\u5728 Google \u5e7f\u544a\u5e7f\u544a\u7cfb\u5217\u4e0a\u82b1\u8d39\u9ad8\u8fbe\u6570\u5343\u7f8e\u5143\uff0c\u56e0\u4e3a\u5b83\u5f88\u7b80\u5355\uff0c\u800c\u4e14\u6548\u679c\u6b63\u5e38\u3002\u00a0<\/p>\n\n\n\n<p>\u501f\u52a9 Google \u5e7f\u544a\uff0c\u516c\u53f8\u53ef\u4ee5\u589e\u52a0\u5176\u7f51\u7ad9\u7684\u6d41\u91cf\uff0c\u63a5\u6536\u66f4\u591a\u7684\u7535\u8bdd\u8054\u7cfb\u4eba\uff0c\u5e76\u589e\u52a0\u5b9e\u4f53\u5546\u5e97\u8bbf\u95ee\u8005\u3002\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u8c37\u6b4c\u5e7f\u544a\u5982\u4f55\u8fd0\u4f5c\uff1f\u00a0<\/h3>\n\n\n\n<p>Google \u5e7f\u544a\u662f\u60a8\u53ef\u4ee5\u4ed8\u8d39\u7684\u5730\u65b9\uff0c\u6839\u636e\u5173\u952e\u5b57\uff0c\u60a8\u7684\u7f51\u7ad9\u5728 SERP \u4e2d\u6392\u540d\u9760\u524d\u3002\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/IfIooNVj-Lus8k25eokOylg6WWmqCb-x1fUZ3bT2xY_02Z0TkycZmWYJ2-GZj3N3ONrzfEUB3LJzS8dnfFb77HEk-djo895v5zqjqMNThwXHfad5ysqej19OrYDgnHhjsvwGS9XJ\" alt=\"\" width=\"909\" height=\"352\" \/><figcaption><br><\/figcaption><\/figure><\/div>\n\n\n\n<p>\u4f60\u53ef\u4ee5\u8ba4\u4e3a\u8c37\u6b4c\u5e7f\u544a\u7cfb\u7edf\u6709\u70b9\u50cf\u4e00\u4e2a\u62cd\u5356\u4e0e\u4fee\u6539\u3002\u9996\u5148\uff0c\u60a8\u53ef\u4ee5\u9009\u62e9\u60a8\u5e0c\u671b\u5e7f\u544a\u4e0a\u663e\u793a\u7684\u641c\u7d22\u5b57\u8bcd\uff0c\u5e76\u8bbe\u7f6e\u5728\u67d0\u4eba\u70b9\u51fb\u7f51\u7ad9\u65f6\u613f\u610f\u652f\u4ed8\u7684\u4ef7\u683c\u7684\u6700\u9ad8\u51fa\u4ef7\u3002\u00a0<\/p>\n\n\n\n<p>\u4e0e\u540c\u4e00\u6761\u6b3e\u4e2d\u7684\u5176\u4ed6\u6295\u6807\u4eba\u76f8\u6bd4\uff0c\u51fa\u4ef7\u91d1\u989d\u662f\u5e7f\u544a\u663e\u793a\u7684 Google SERP \u9ad8\u4e00\u4e2a\u56e0\u7d20\u3002\u00a0<\/p>\n\n\n\n<p class=\"has-text-align-left\">\u8c37\u6b4c\u5bf9\u77e5\u540d\u54c1\u724c\u6709\u504f\u89c1\uff0c\u9664\u975e\u4f60\u662f\u8fd9\u4e2a\u54c1\u724c\uff0c\u5426\u5219\u5728\u6392\u540d\u4e2d\u8981\u8d85\u8fc7\u5927\u516c\u53f8\u5c06\u662f\u76f8\u5f53\u56f0\u96be\u7684\u3002\u4ece\u67d0\u79cd\u610f\u4e49\u4e0a\u8bf4\uff0cGoogle \u5e7f\u544a\u53ef\u8ba9\u60a8\u89c4\u907f\u8fd9\u4e00\u70b9\u3002\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/8XtAUydCU_SD7nYGCbKzK02eq2czYAuPon5ku3s5h1dXnZAteajj_ilQ7ztkHT-IwLBKnyOq8yUrn0td2R8goKKIkFl9X3c-iTReIQOjsOfYazyTGfsVumSbNVsxihUyXKOYb4FF\" alt=\"\" width=\"701\" height=\"488\" \/><\/figure><\/div>\n\n\n\n<p>\u5728\u8fd9\u4e2a&quot;\u6bd4\u8428\u4ea4\u4ed8&quot;SERP\u4e2d\uff0c&quot;Grubhub&quot;\u80fd\u591f\u8d85\u8d8a\u77e5\u540d\u54c1\u724cDomino\u7684\u699c\u9996\u4f4d\u7f6e\u3002\u5373\u4f7f\u662f&quot;\u62c9\u5361\u7684\u6bd4\u8428\u5e97&quot;\uff0c\u6211\u8bda\u5b9e\u5730\u6ca1\u6709\u542c\u8bf4\u8fc7\u4ec0\u4e48\uff0c\u80fd\u591f\u8ddf\u8e2a\u5728\u591a\u7c73\u8bfa\u540e\u9762\u3002\u00a0<\/p>\n\n\n\n<p>\u5373\u4f7f\u662f\u5c0f\u73a9\u5bb6\u5728\u5229\u57fa\u53ef\u4ee5\u4e0e\u5927\u54c1\u724c\u7ade\u4e89\u4e0e\u8c37\u6b4c\u5e7f\u544a\uff0c\u5b83\u82b1\u7684\u65f6\u95f4\u662f\u5206\u949f\u6216\u5c0f\u65f6\u8bbe\u7f6e\uff0c\u800c\u4e0d\u662f\u51e0\u4e2a\u6708\u751a\u81f3\u51e0\u5e74\u4e0eSEO + \u5185\u5bb9\u3002\u00a0<\/p>\n\n\n\n<p>\u7136\u800c\uff0c\u5728\u8bb8\u591a\u62cd\u5356\u4e2d\uff0c\u51fa\u4ef7\u6700\u9ad8\u8005\u83b7\u80dc\uff0c\u5176\u4ed6\u6240\u6709\u4eba\u90fd\u8f93\u4e86\uff0c\u5e76\u8f6c\u79fb\u5230\u4e0b\u4e00\u4e2a\u9879\u76ee\u4e0a\u3002\u7136\u800c\uff0c\u5728\u8c37\u6b4c\u5e7f\u544a\u4e2d\uff0c\u5e7f\u544a\u7ade\u4ef7\u662f\u8c28\u614e\u7684\uff0c\u51fa\u4ef7\u6700\u9ad8\u7684\u4e70\u5bb6\u5e76\u4e0d\u603b\u662f\u6392\u540d\u6700\u9ad8\u7684\u3002\u00a0<\/p>\n\n\n\n<p>\u8c37\u6b4c\u5c06\u60a8\u51fa\u4ef7\u7684\u8d44\u91d1\u4e0e\u60a8\u7ed9\u4e88\u7684\u8d28\u91cf\u76f8\u7ed3\u5408\u3002\u4ed6\u4eec\u8fd9\u6837\u505a\u662f\u4e3a\u4e86\u4e3a\u7528\u6237\u521b\u5efa\u6700\u4f73\u7684\u6574\u4f53\u4f53\u9a8c\u3002\u00a0<\/p>\n\n\n\n<p>Google \u7ed9\u51fa\u7684\u8d28\u91cf\u5206\u6570\u662f\u7f51\u7ad9\u7740\u9646\u9875\u4e0e\u641c\u7d22\u5b57\u8bcd\u548c\u5173\u952e\u5b57\u5339\u914d\u7a0b\u5ea6\u4ee5\u53ca\u7528\u6237\u9700\u6c42\u63d0\u4f9b\u5f97\u5982\u4f55\u7684\u6df7\u5408\u5185\u5bb9\u3002\u5e7f\u544a\u548c\u7740\u9646\u9875\u4e0e\u641c\u7d22\u6807\u51c6\u7684\u76f8\u5173\u6027\u8d8a\u9ad8\uff0c\u60a8\u7684\u8d28\u91cf\u5f97\u5206\u8d8a\u9ad8\u3002\u00a0<\/p>\n\n\n\n<p>\u5728\u67d0\u4e9b\u60c5\u51b5\u4e0b\uff0c\u5982\u679c\u60a8\u7684\u8d28\u91cf\u5f97\u5206\u8db3\u4ee5\u7528\u4e8e\u7279\u5b9a\u7684\u641c\u7d22\u8bcd\uff0c\u90a3\u4e48 Google \u751a\u81f3\u53ef\u80fd\u4e0d\u4f1a\u5411\u60a8\u6536\u53d6\u5168\u90e8\u51fa\u4ef7\uff0c\u5e76\u4e14\u60a8\u6bcf\u6b21\u70b9\u51fb\u53ea\u9700\u652f\u4ed8\u8f83\u4f4e\u7684\u8d39\u7528\u3002\u00a0<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u7b49\u5f0f\u662f\uff1a\u575a\u5b9e\u7684\u51fa\u4ef7 + \u8d28\u91cf\u9875\u9762\u548c\u5e7f\u544a + \u9ad8\u7ea7\u5e7f\u544a\u3002\u00a0<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u4e3a\u4e86\u603b\u7ed3\u8fd9\u4e00\u70b9\uff0cGoogle \u4f1a\u5411\u5bf9\u60a8\u7684\u4ea7\u54c1\u611f\u5174\u8da3\u7684\u5ba2\u6237\u5c55\u793a\u60a8\u7684\u5e7f\u544a\uff0c\u5982\u641c\u7d22\u8bcd\u6240\u793a\u3002\u5e7f\u544a\u5ba2\u6237\u51fa\u4ef7\u641c\u7d22\u4ed6\u4eec\u5e0c\u671b\u5e7f\u544a\u5173\u8054\uff0c\u4e2d\u6807\u8005\u5c06\u653e\u5728 SERP \u6216\u5176\u4ed6\u76f8\u5173\u5e73\u53f0\uff08\u5982 Youtube \u89c6\u9891\uff09\u7684\u9876\u90e8\uff0c\u5177\u4f53\u53d6\u51b3\u4e8e\u6240\u9009\u7684\u5e7f\u544a\u5e7f\u544a\u7cfb\u5217\u7c7b\u578b\u3002\u00a0<\/p>\n\n\n\n<p><a href=\"https:\/\/alejandrorioja.com\/whatsmyserp-review\/\">\u4e5f\u9605\u8bfb\u6211\u7684\u8bc4\u8bbaWhatsMySERP\u8fd9\u662f\u4e00\u4e2a\u514d\u8d39\u7684SEO\u6392\u540d\u8ddf\u8e2a\u5668<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u8c37\u6b4c\u5e7f\u544a\u6761\u6b3e\u8981\u77e5\u9053<\/h2>\n\n\n\n<p>\u8fd9\u4e9b\u4e0e Google \u5e7f\u544a\u76f8\u5173\u7684\u5e38\u7528\u6761\u6b3e\u5c06\u5e2e\u52a9\u60a8\u542f\u52a8\u548c\u7ba1\u7406\u5e7f\u544a\u6d3b\u52a8\u3002\u6709\u4e9b\u662f\u7279\u5b9a\u4e8e Google \u5e7f\u544a\u7684\uff0c\u6709\u4e9b\u5219\u4e0e\u6574\u4e2a PPC \u76f8\u5173\uff0c\u4f46\u60a8\u9700\u8981\u719f\u6089\u8fd9\u4e9b\u6761\u6b3e\uff0c\u56e0\u4e3a\u60a8\u901a\u5e38\u4f1a\u5728\u5e7f\u544a\u6d3b\u52a8\u4e2d\u9047\u5230\u8fd9\u4e9b\u6761\u6b3e\u3002\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/i-Y3wjcGOFX9TamUicjO0nKvwtiis_RoIuUHDfHY3EfCa90Px5QouaMQ-XH5IY1xGCEF2Cihjm3n4h_b3vfb3yukSccYEumv4oBPK3OrjtLlLJ4RS7W5Yc3AsJctToCkI5c53ixo\" alt=\"\" width=\"544\" height=\"244\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">\u963f\u5fb7\u5170\u514b<\/h3>\n\n\n\n<p>\u5e7f\u544a\u6392\u540d\u662f\u7531 Google \u8ba1\u7b97\u7684\u503c\uff0c\u7528\u4e8e\u786e\u5b9a\u5e7f\u544a\u7684\u5c55\u793a\u4f4d\u7f6e\u3002\u503c\u8d8a\u9ad8\uff0c\u60a8\u7684\u5e7f\u544a\u6392\u540d\u5c31\u8d8a\u9ad8\u3002\u00a0<\/p>\n\n\n\n<p class=\"has-text-align-left\">Google \u5728\u8bc4\u4f30\u60a8\u7684\u5e7f\u544a\u6392\u540d\u65f6\u4f7f\u7528\u4e86\u8bb8\u591a\u4e0d\u540c\u7684\u56e0\u7d20\uff0c\u4f46\u5176\u4e2d\u4e24\u4e2a\u4e3b\u8981\u56e0\u7d20\u5305\u62ec\u60a8\u7684\u6700\u5927\u51fa\u4ef7\u4ee5\u53ca\u57fa\u4e8e\u5176\u8c03\u67e5\u7ed3\u679c\u7684\u8d28\u91cf\u5f97\u5206\u3002\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/NyN2_8SjyZDrtgDsfjH0I3YQiaizcw41qltNMuj7yW8n9IYnaZDNswOoZOaPyfJxUrYOaw54njVVQ5HqbxE5fjYuG75O-OxoPa-AyDMXNZyAMB7x0bfphEuJW1dXNyIYmevGHlnk\" alt=\"\" width=\"273\" height=\"218\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">\u6295\u6807\u00a0<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/y9cnTG8CXrYYBXLpUf2k40v4RGsl4R89VMFSu1J-OEk-bQVW9AGoAq-JWpMLjvF76iTzuh0mI_iYBDcmCE2cXI_ffmAjf3oTBmdrYxAdUdiY2yxf3WadFpsiszwL-U1PHiPfWWls\" alt=\"\" width=\"438\" height=\"245\" \/><\/figure><\/div>\n\n\n\n<p>Google \u5e7f\u544a\u5728\u7ade\u4ef7\u7cfb\u7edf\u4e0a\u5de5\u4f5c\uff0c\u5e7f\u544a\u5ba2\u6237\u4f1a\u8bbe\u7f6e\u4ed6\u4eec\u6bcf\u6b21\u70b9\u51fb\u60a8\u7684\u5e7f\u544a\u65f6\u613f\u610f\u652f\u4ed8\u7684\u6700\u9ad8\u91d1\u989d\u3002\u6709\u4e09\u79cd\u6295\u6807\u9009\u9879\uff1aCPC\u3001CPM \u6216 CPE\u3002\u00a0<\/p>\n\n\n\n<ul><li><strong>\u6bcf<\/strong>\u6b21\u70b9\u51fb\u8d39\u7528\u6216\u6bcf\u6b21\u70b9\u51fb\u8d39\u7528\u662f\u60a8\u6bcf\u6b21\u70b9\u51fb\u5e7f\u544a\u6240\u652f\u4ed8\u7684\u91d1\u989d\u3002<\/li><li><strong>C<\/strong>PM \u6216\u6bcf\u5343\u79a7\u5206\u4e4b\u7684\u6210\u672c\u662f\u60a8\u5728\u5411\u4e00\u5343\u4eba\u5c55\u793a\u5e7f\u544a\u65f6\u652f\u4ed8\u7684\u91d1\u989d\u3002\u00a0<\/li><li><strong>C<\/strong>PE \u6216\u6bcf\u6b21\u4e92\u52a8\u7684\u6210\u672c\u662f\u5f53\u6709\u4eba\u901a\u8fc7\u60a8\u7684\u5e7f\u544a\u91c7\u53d6\u884c\u52a8\uff08\u901a\u5e38\u662f\u9884\u5148\u786e\u5b9a\uff09\u65f6\u652f\u4ed8\u7684\u91d1\u989d\u3002\u00a0<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u5e02\u573a\u6d3b\u52a8\u7c7b\u578b<\/h3>\n\n\n\n<p class=\"has-text-align-left\">Google \u5e7f\u544a\u4e0a\u7684\u4ed8\u8d39\u5e7f\u544a\u7cfb\u5217\u53ef\u8ba9\u60a8\u5728\u4e94\u79cd\u7c7b\u578b\u4e4b\u95f4\u8fdb\u884c\u9009\u62e9\u3002\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/wMqzJBxWeI9wlkuQFM4p6Ze9hjS4taXUUY9P6Ky_NdwS07cikND-Cya9WPm3OUZlVU3Yh2lpvTR3aWe7w8CU9Mzbd5Cn2sx5VIN6WRUM2f4fJVDMYgh2Ai9wSuympgXUkYIkwQNJ\" alt=\"\" width=\"1600\" height=\"425\" \/><\/figure><\/div>\n\n\n\n<ul><li>\u641c\u7d22\u7f51\u7edc\u5e7f\u544a\u663e\u793a\u5728\u641c\u7d22\u67e5\u8be2\u7684\u7ed3\u679c\u9875\u9762\u9876\u90e8\u3002\u00a0<\/li><li>\u5c55\u793a\u5e7f\u544a\u901a\u5e38\u57fa\u4e8e\u56fe\u50cf\uff0c\u663e\u793a\u5728 Google \u5c55\u793a\u7f51\u7edc\u9875\u9762\u4e0a\u3002\u00a0<\/li><li>\u8d2d\u7269\u6d3b\u52a8\u5e7f\u544a\u65e8\u5728\u63a8\u5e7f\u5728\u7ebf\u548c\u672c\u5730\u5e93\u5b58\u3002\u4e0e\u6587\u5b57\u5e7f\u544a\u4e0d\u540c\uff0c\u5b83\u4eec\u5305\u542b\u5176\u4ed6\u4fe1\u606f\uff0c\u5982\u4ea7\u54c1\u540d\u79f0\u3001\u7167\u7247\u3001\u5546\u5e97\u540d\u79f0\u3001\u8bc4\u8bba\u7b49\u3002\u00a0\u00a0<\/li><li>\u89c6\u9891\u5e7f\u544a\u7cfb\u5217\u5e7f\u544a\u5728 YouTube \u4e0a\u64ad\u653e\uff0c\u6301\u7eed\u516d\u5230\u5341\u4e94\u79d2\u3002\u00a0<\/li><li>\u5e94\u7528\u5e7f\u544a\u7cfb\u5217\u5e7f\u544a\u5c06\u5141\u8bb8 Google \u4f7f\u7528\u5e94\u7528\u7684\u8d44\u4ea7\u8de8\u591a\u4e2a\u7f51\u7edc\u548c\u683c\u5f0f\u8bbe\u8ba1\u5e7f\u544a\u6765\u63a8\u5e7f\u4f60\u7684\u5e94\u7528\u3002\u00a0<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u70b9\u51fb\u7387 \uff08CTR\uff09<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/OnihotMJrmJTVN6BKdqsQP-wwcH6sAK5U9y1GCXq8ux8cJ9I5XxgipODMOwTpzBxRALfJBPqqzCxvqqF4KT7feykCIpTlvH7pFpwIU7HR9ObT69YI3qa8WPTwbuJ1YzGxzjQWWYp\" alt=\"\" width=\"611\" height=\"279\" \/><\/figure><\/div>\n\n\n\n<p>\u60a8\u7f51\u7ad9\u7684\u70b9\u51fb\u7387\u662f\u5e7f\u544a\u5c55\u793a\u4f4d\u7f6e\u76f8\u5bf9\u4e8e\u5176\u751f\u6210\u7684\u89c2\u770b\u6b21\u6570\u800c\u83b7\u53d6\u7684\u70b9\u51fb\u6b21\u6570\u3002\u9ad8\u70b9\u51fb\u7387\u56fe\u8868\u793a\u9488\u5bf9\u5173\u952e\u5173\u952e\u5b57\u5e76<a href=\"https:\/\/alejandrorioja.com\/high-cpc-adsense-keywords\/\">\u4e0e\u7528\u6237\u641c\u7d22\u610f\u56fe\u76f8<\/a>\u5339\u914d\u7684\u4f18\u8d28\u5e7f\u544a\u3002\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u8f6c\u6362\u7387 \uff08CVR\uff09<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/Kx5ztiTcgyyK5z573k9iWznkjWLhuMbs2Naw2Avg7HyAtlcVOA8Dtfg4sx1ns7IYbpw3pfDQtMVm0hhm0W7qzLThua00KTcEFff9TF83u7k2A1kSVmYOn2-0PHaF3mDFiurS-FN2\" alt=\"\" \/><\/figure><\/div>\n\n\n\n<p>CVR \u662f\u663e\u793a\u8868\u5355\u63d0\u4ea4\u4e0e\u7f51\u7ad9\u7740\u9646\u9875\u603b\u8bbf\u95ee\u91cf\u7684\u6bd4\u4f8b\u7684\u6307\u6807\u3002\u9ad8 CVR \u56fe\u5f62\u8868\u793a\u7740\u9646\u9875\u4e0e\u5e7f\u544a\u53ca\u5176\u627f\u8bfa\u5339\u914d\uff0c\u5e76\u4e14\u7f51\u7ad9\u4e0e\u7528\u6237\u7684\u610f\u56fe\u5339\u914d\u3002\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/c9zdX5_h82Vx5bqBioQmzpDKHiHxnBcJc6-IoFbads3UtbjtNE9-IGrkYs3rWIAtCzlOjAZHmagLPsY0MOUYtze5W_S6fULd9L141W_cu-J4-b7MjUn5t7-To0xIPLeMB1rSzT9q\" alt=\"\" width=\"619\" height=\"306\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">\u663e\u793a\u7f51\u7edc<\/h3>\n\n\n\n<p>Google \u5e7f\u544a\u53ef\u4ee5\u5728 Google \u5c55\u793a\u7f51\u7edc \uff08GDN\uff09 \u4e2d\u5305\u542b\u7684\u7f51\u9875\u4e2d\u663e\u793a\u3002GDN \u662f\u4e00\u7ec4\u7f51\u7ad9\uff0c\u5141\u8bb8\u5176\u7f51\u9875\u4e0a\u6709\u7a7a\u95f4\u7528\u4e8e Google \u5e7f\u544a\uff0c\u5982\u4e0a\u56fe\u6240\u793a\u3002\u00a0<\/p>\n\n\n\n<p>\u5b83\u4eec\u53ef\u4ee5\u662f\u57fa\u4e8e\u6587\u672c\u7684\uff0c\u4e5f\u53ef\u4ee5\u662f\u57fa\u4e8e\u56fe\u50cf\u7684\uff0c\u663e\u793a\u4e0e\u60a8\u8f93\u5165\u7684\u5173\u952e\u5b57\u7684\u76f8\u5173\u5185\u5bb9\uff0c\u5e76\u4e14\u901a\u5e38\u7528\u4e8e\u8d2d\u7269\u548c\u5e94\u7528\u7a0b\u5e8f\u5e7f\u544a\u3002\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u6269\u5c55<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/FZS1XxLeB0o4zE0kRqWfVjeTZV4FfUeCbnHrtc7-5ZaPGVMNgIBIUDggo6Jdl-2zLWp62IYnjw8eYQHzFOSPYsvF78mcfMxbSVjXIZUDaxgh0sh5296OxLXLw4WpjicUq4pDQX32\" alt=\"\" width=\"576\" height=\"183\" \/><\/figure><\/div>\n\n\n\n<p>\u5e7f\u544a\u9644\u52a0\u529f\u80fd\u53ef\u4e3a\u60a8\u7684\u5e7f\u544a\u63d0\u4f9b\u989d\u5916\u4fe1\u606f\uff0c\u65e0\u9700\u4ed8\u8d39\u3002\u5b83\u4eec\u5c5e\u4e8e\u4e94\u4e2a\u7c7b\u522b\u4e4b\u4e00\uff1a\u7f51\u7ad9\u94fe\u63a5\u3001\u547c\u53eb\u3001\u4f18\u60e0\u3001\u4f4d\u7f6e\u6216\u5e94\u7528\u3002\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/S-syMgb47_UHR4SNvvq223icwS6VKNP8QAwCmc0VBn_mC8QbMODTNGdNGx-pU9TdVRid_1wftwgyPnXfIShqmBUJzPyMACqbRTZmilhZPnGuCYdAg2eLhER-fXgm7OUzp7wGaxcs\" alt=\"\" width=\"979\" height=\"589\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">\u5173\u952e\u5b57\u00a0<\/h3>\n\n\n\n<p>\u5173\u952e\u5b57\u662f\u7b26\u5408\u7528\u6237\u610f\u56fe\u7684\u5355\u8bcd\u6216\u77ed\u8bed\uff0c\u5c06\u56de\u7b54\u4ed6\u4eec\u641c\u7d22\u7684\u5185\u5bb9\u3002\u5728 Google \u5e7f\u544a\u4e2d\uff0c\u60a8\u53ef\u4ee5\u9009\u62e9\u5173\u952e\u5b57\uff0c\u5177\u4f53\u53d6\u51b3\u4e8e\u60a8\u5e0c\u671b\u5e7f\u544a\u65c1\u8fb9\u5c55\u793a\u7684\u67e5\u8be2\u3002\u00a0\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/Wu9n60fcxM0O_F7pO21Y6GVLCUABMu1A45AeJyhk-XYpkf_QlIPg9G3yjEJDEoBJo40FflJWcUI9DGClr2_v99xdLF8zjUExVbEbIeqbYJ_Z2CAFz4Ayn85BeMnQaQH5oaQ8rnjn\" alt=\"\" width=\"1436\" height=\"1044\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Ppc<\/h3>\n\n\n\n<p>PPC\uff0c\u6216\u6309\u70b9\u51fb\u4ed8\u8d39\uff0c\u662f\u4e00\u4e2a\u6570\u5b57\u8425\u9500\u4eba\u5458\u975e\u5e38\u719f\u6089\u7684\u6982\u5ff5\u3002\u5b83\u4e0d\u662f\u7279\u5b9a\u4e8e\u8c37\u6b4c\u5e7f\u544a\uff0c\u5b83\u662f\u6700\u5e38\u89c1\u7684\u4ed8\u8d39\u641c\u7d22\u5f15\u64ce\u8425\u9500\u7c7b\u578b\u3002\u00a0<\/p>\n\n\n\n<p>\u5728 PPC \u65b9\u6848\u4e2d\uff0c\u5e7f\u544a\u5ba2\u6237\u6bcf\u6b21\u70b9\u51fb\u5e7f\u544a\u5373\u53ef\u4ed8\u8d39\u3002\u5728\u53d1\u8d77 Google \u5e7f\u544a\u5e7f\u544a\u7cfb\u5217\u65f6\uff0c\u60a8\u5fc5\u987b\u719f\u6089\u8fd9\u79cd\u57fa\u4e8e\u6027\u80fd\u7684\u65b9\u6cd5\u7684\u6765\u5411\u3002\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e3a\u4ec0\u4e48\u8981\u4e0e\u8c37\u6b4c\u5408\u4f5c\uff1f<\/h2>\n\n\n\n<p>\u4e3a\u4ec0\u4e48\u8981\u5728\u8c37\u6b4c\u4e0a\u505a\u5e7f\u544a\uff1f\u7b80\u5355\u3002\u00a0<\/p>\n\n\n\n<p>\u5982\u679c\u4f60\u4e0d\u77e5\u9053\uff0c\u8c37\u6b4c\u662f\u4e16<a href=\"https:\/\/www.alexa.com\/topsites\" target=\"_blank\" rel=\"noopener\">\u754c\u4e0a\u6700\u53d7\u6b22<\/a>\u8fce\u7684\u7f51\u7ad9\uff0c\u5728<a href=\"https:\/\/netmarketshare.com\/search-engine-market-share.aspx?options=%7B%22filter%22%3A%7B%22%24and%22%3A%5B%7B%22deviceType%22%3A%7B%22%24in%22%3A%5B%22Desktop%2Flaptop%22%5D%7D%7D%5D%7D%2C%22dateLabel%22%3A%22Trend%22%2C%22attributes%22%3A%22share%22%2C%22group%22%3A%22searchEngine%22%2C%22sort%22%3A%7B%22share%22%3A-1%7D%2C%22id%22%3A%22searchEnginesDesktop%22%2C%22dateInterval%22%3A%22Monthly%22%2C%22dateStart%22%3A%222019-02%22%2C%22dateEnd%22%3A%222020-01%22%2C%22segments%22%3A%22-1000%22%7D\" target=\"_blank\" rel=\"noopener\">\u641c\u7d22\u5f15\u64ce\u884c\u4e1a\u62e5\u6709<\/a>\u8d85\u8fc7\u4e00\u534a\u7684\u5e02\u573a\u4efd\u989d\u3002\u4ec5\u6b64\u4e00\u9879\u5c31\u503c\u5f97\u5728\u8fd9\u4e2a\u5e73\u53f0\u4e0a\u505a\u5e7f\u544a;\u66f4\u591a\u7684\u773c\u775b\u4f1a\u770b\u5230\u4f60\u7684\u5e7f\u544a\u3002\u00a0<\/p>\n\n\n\n<p>\u6b64\u5916\uff0c\u8c37\u6b4c\u5e7f\u544a\u5e73\u53f0\u5df2\u7ecf\u8fd0\u884c\u4e86\u51e0\u5341\u5e74\u3002\u8fd9\u4e00\u65f6\u95f4\u957f\u5ea6\u4f7f\u4ed6\u4eec\u5728\u4ed8\u8d39\u641c\u7d22\u5f15\u64ce\u8425\u9500\u9886\u57df\u5177\u6709\u4e00\u79cd\u8d44\u5386\u548c\u4e13\u4e1a\u77e5\u8bc6\u3002\u00a0\u00a0<\/p>\n\n\n\n<p>\u53e6\u4e00\u4e2a\u539f\u56e0\uff1f\u55ef\uff0c\u968f\u7740\u8fd9\u4e2a\u5e73\u53f0\u7684\u666e\u53ca\uff0c\u60a8\u7684\u7ade\u4e89\u5bf9\u624b\u53ef\u80fd\u4e5f\u5728\u4f7f\u7528\u5b83\u3002\u00a0<\/p>\n\n\n\n<p>\u6210\u5343\u4e0a\u4e07\u751a\u81f3\u6570\u767e\u4e07\u7684\u4f01\u4e1a\u4f7f\u7528\u8c37\u6b4c\u5e7f\u544a\u3002\u73b0\u5728\uff0c\u5373\u4f7f\u60a8\u7684\u641c\u7d22\u8bcd\u7684\u6709\u673a\u6392\u540d\u975e\u5e38\u597d\uff0c\u7531\u4e8e\u4f7f\u7528\u4ed8\u8d39\u5e7f\u544a\u7684\u7ade\u4e89\u5bf9\u624b\uff0c\u60a8\u4ecd\u88ab\u63a8\u4e0b\u699c\u5355\u3002\u00a0<\/p>\n\n\n\n<p>\u5728SEM\u7684\u4e16\u754c\u91cc\uff0c\u4e00\u4e9b\u51cf\u5c11\u70b9\u53ef\u80fd\u610f\u5473\u7740\u6570\u5343\u7f8e\u5143\u7684\u6536\u5165\u635f\u5931\u3002\u00a0<\/p>\n\n\n\n<p>Google \u5e7f\u544a\u548c PPC \u5e94\u8be5\u662f\u60a8\u4ed8\u8d39\u7b56\u7565\u7684\u4e00\u90e8\u5206\uff0c\u800c\u4e14\u901a\u5e38\u60c5\u51b5\u4e0b\uff0c\u6ca1\u6709\u529e\u6cd5\u89e3\u51b3\u5b83\u3002\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5165\u95e8<\/h2>\n\n\n\n<p>\u6240\u4ee5\uff0c\u73b0\u5728\u4f60\u81f3\u5c11\u5bf9\u8c37\u6b4c\u5e7f\u544a\u6709\u4e00\u70b9\u4e86\u89e3\uff0c\u8ba9\u6211\u4eec\u5f00\u59cb\u4e86\u89e3\u8fd9\u7bc7\u6587\u7ae0\u7684\u7ec6\u8282\u3002\u73b0\u5728\uff0c\u6211\u5c06\u66f4\u6df1\u5165\u5730\u4e86\u89e3\u5982\u4f55\u8bbe\u7f6e\u548c\u8fd0\u884c Google \u5e7f\u544a\u5e7f\u544a\u7cfb\u5217\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u521b\u5efa\u5e10\u6237\u00a0<\/h3>\n\n\n\n<p>\u8981\u542f\u52a8\u8fd9\u4e00\u5207\uff0c\u60a8\u9700\u8981\u521b\u5efa\u4e00\u4e2a Google \u5e7f\u544a\u5e10\u6237\u3002\u60a8\u53ef\u4ee5\u5728\u6b64\u5904\u6ce8\u518c Google <a href=\"https:\/\/ads.google.com\/home\/\" target=\"_blank\" rel=\"noopener\">\u5e7f\u544a<\/a>\u3002\u00a0<\/p>\n\n\n\n<p>\u5e10\u6237\u7684\u8bbe\u7f6e\u975e\u5e38\u7b80\u5355;\u6309\u7167\u5c4f\u5e55\u4e0a\u7684\u5f15\u5bfc\u8bf4\u660e\u64cd\u4f5c\u3002\u60a8\u5fc5\u987b\u63d0\u4f9b\u7535\u5b50\u90ae\u4ef6\u5730\u5740\u3001\u65f6\u533a\u3001\u56fd\u5bb6\/\u5730\u533a\u548c\u8d27\u5e01\u3002\u00a0<\/p>\n\n\n\n<p>\u7136\u800c\uff0c\u6700\u91cd\u8981\u7684\u662f\u60a8\u7684\u5e7f\u544a\u5c06\u7528\u6237\u53d1\u9001\u5230\u7684\u7f51\u7ad9\u3002\u8fd8\u6709\u66f4\u591a\u7684\u6269\u5c55\u548c\u9009\u9879\uff0c\u53ef\u80fd\u9700\u8981\u4e00\u70b9\u601d\u8003\u3002\u00a0<\/p>\n\n\n\n<p>\u5982\u679c\u60a8\u60f3\u5e76\u7b26\u5408\u8be5\u670d\u52a1\u7684\u6761\u4ef6\uff0c\u60a8\u53ef\u4ee5\u5229\u7528 Google \u7684\u5ba2\u6237\u652f\u6301\u3002\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/E84Td8zaYKRalEtuEvGuxUDTLDdAoVsbIxp7sPlyl-DR1TW3jmUOV1xETB-5OivHOSODZPuyLTheEmChNKkPgjOxcfoBiK4AOcLO4QAwJmYF8AkxotGdKw7Pqcm_-PmGfy7BImpC\" alt=\"\" width=\"640\" height=\"195\" \/><\/figure><\/div>\n\n\n\n<p>\u8bf7\u6ce8\u610f\uff0c\u60a8\u8fd8\u9700\u8981\u4e00\u4e2a\u7f51\u7ad9\uff08\u6700\u597d\u4f7f\u7528\u7740\u9646\u9875\u7684\u7f51\u7ad9\uff09\u3001\u5173\u952e\u5b57\u3001\u5e7f\u544a\u526f\u672c\u548c\u6807\u9898\u3002\u5982\u679c\u4e8b\u5148\u51c6\u5907\u597d\u8fd9\u4e9b\u5e7f\u544a\uff0c\u5219\u66f4\u597d\uff0c\u56e0\u6b64\u5e7f\u544a\u7cfb\u5217\u7684\u8bbe\u7f6e\u5c06\u975e\u5e38\u987a\u5229\u3002\u00a0<\/p>\n\n\n\n<p>\u5e10\u6237\u8bbe\u7f6e\u8fc7\u7a0b\u7684\u4e0b\u4e00\u9875\u662f\u5173\u952e\u90e8\u5206\u3002\u9875\u9762\u5206\u4e3a\u56db\u4e2a\u90e8\u5206\uff1a<\/p>\n\n\n\n<ol><li>\u51b3\u5b9a\u6bcf\u65e5\u9884\u7b97\u3002<\/li><li>\u9009\u62e9\u76ee\u6807\u53d7\u4f17\u3002<\/li><li>\u8bbe\u7f6e\u51fa\u4ef7\u3002\u00a0<\/li><li>\u5199\u5e7f\u544a\u3002<\/li><\/ol>\n\n\n\n<p class=\"has-text-align-left\">\u51b3\u5b9a\u82b1\u591a\u5c11\u94b1\u5f88\u7b80\u5355\uff0c\u4f46\u6211\u5efa\u8bae\u6bcf\u59295\u523010\u7f8e\u5143\u7684\u4ef7\u683c\u3002\u91d1\u989d\u8fdc\u4f4e\u4e8e\u884c\u4e1a\u57fa\u51c6\uff0c\u4f46\u8db3\u4ee5\u6d4b\u8bd5\u6c34\u57df\u5e76\u719f\u6089\u7cfb\u7edf\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/R9nuLJda-qhtQkJWDAqIfybHY6HO0ugLhyWHDGX23eRNI2jb7era7d0_A06_P6gGV6yi92a04kEYbSr8BSydKVaG05oONaRXza5haHc4GXdnLLwJAu8QAfcg9aVmp9MBQHVNpKTN\" alt=\"\" width=\"410\" height=\"116\" \/><\/figure><\/div>\n\n\n\n<p>\u73b0\u5728\uff0c\u60a8\u9009\u62e9\u76ee\u6807\u53d7\u4f17\u3002\u6211\u5efa\u8bae\u53ea\u9009\u62e9\u4e00\u4e2a\u56fd\u5bb6\uff0c\u56e0\u4e3a\u8fd9\u662f\u6309\u56fd\u5bb6\u5212\u5206\u8fd0\u52a8\u7684\u60ef\u4f8b\u3002<\/p>\n\n\n\n<p>\u6b64\u5916\uff0c\u60a8\u53ea\u60f3\u4e13\u6ce8\u4e8e\u641c\u7d22\u5e7f\u544a\u3002\u53d6\u6d88\u9009\u4e2d\u4e0e\u641c\u7d22\u5e7f\u544a\u65e0\u5173\u7684\u6846\u3002\u00a0<\/p>\n\n\n\n<p>\u7136\u540e\uff0c\u6dfb\u52a0\u4e0e\u4e1a\u52a1\u884c\u4e1a\u76f8\u5173\u7684\u5173\u952e\u5b57\u3002\u4e00\u4e9b 15-20 \u4e2a\u5173\u952e\u5b57\u5c31\u8db3\u591f\u4e86\uff0c\u5982\u679c\u8981\u6dfb\u52a0\u3001\u5220\u9664\u6216\u66f4\u6539\u5173\u952e\u5b57\uff0c\u5219\u53ef\u4ee5\u7a0d\u540e\u6dfb\u52a0\u3001\u5220\u9664\u6216\u66f4\u6539\u5173\u952e\u5b57\u3002\u00a0<\/p>\n\n\n\n<p>\u53ea\u9700\u8f93\u5165\u60a8\u5f53\u524d\u7684\u60f3\u6cd5\uff0c\u6216\u7559\u4e0b Google \u63a8\u8350\u7684\u3002\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/a4qDayNRZq5edUzC6IckdfkX4lxfeMIf9Oe-ThJDWfCg2J6Q_GonmxD93uKdG8XFLJh1zkuLTJnyI2RRX4zVC2IKBp2nQuKxynVq-gXoyHr45-nN5bPoCfO1scUH6DqDdUU-1r_D\" alt=\"\" width=\"682\" height=\"293\" \/><\/figure><\/div>\n\n\n\n<p>\u63a5\u4e0b\u6765\u662f\u8bbe\u7f6e\u60a8\u7684\u51fa\u4ef7\u3002\u5982\u679c\u4f60\u662f\u4e00\u4e2a\u521d\u5b66\u8005\uff0c\u6211\u5efa\u8bae\u79bb\u5f00\u8bbe\u7f6e\uff0c\u56e0\u4e3a\u5b83\u662f\uff0c\u56e0\u4e3a\u4f60\u4e0d\u77e5\u9053\u5982\u4f55\u73a9\u8fd9\u4e2a\u8bbe\u7f6e\u3002\u00a0<\/p>\n\n\n\n<p>\u6700\u540e\uff0c\u60a8\u73b0\u5728\u53ef\u4ee5\u4e3a\u5e7f\u544a\u7cfb\u5217\u64b0\u5199\u5e7f\u544a\u3002\u60a8\u53ef\u4ee5\u6dfb\u52a0\u4e00\u4e9b\u865a\u62df\u6587\u672c;\u60a8\u7a0d\u540e\u53ef\u4ee5\u66f4\u6539\u5b83\u4eec\uff0c\u7136\u540e\u4e86\u89e3\u5982\u4f55\u7f16\u5199\u5e7f\u544a\u3002\u00a0<\/p>\n\n\n\n<p class=\"has-text-align-left\">\u4e00\u5207\u4e95\u7136\u6709\u5e8f\u540e\uff0c\u5355\u51fb&quot;\u4fdd\u5b58\u5e76\u7ee7\u7eed&quot;\u6309\u94ae\u3002\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/144lg3uz0oepjX52q-K280rgSkbeTBz0wvHlb4WF8k80QHH9137Ob6vBiHK55-Q_NdncDcRZ7jdjHZlA5T2k2DXCxidyTh3oJi3jee4VLlJkT4sObG8FfIWuarnzQxO6dYdFxwmr\" alt=\"\" width=\"672\" height=\"423\" \/><\/figure><\/div>\n\n\n\n<p>\u7136\u540e\uff0c\u7cfb\u7edf\u5c06\u8981\u6c42\u60a8\u63d0\u4f9b\u60a8\u7684\u4ed8\u6b3e\u4fe1\u606f\u3002\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/86EJVfUhQ9KmDeD-irwGgnVXArDIXGVlvJ3HUCBNGWr3AKu3Zkep_3mlX79esaFzs30qp2riaIRUv7rQWCQiVhREBDbm-t4R13V-X-tgdfItRA8YLsmRD5UZK8zw2qi-tEvl6ERG\" alt=\"\" width=\"628\" height=\"386\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">\u5173\u952e\u8bcd\u7814\u7a76<\/h3>\n\n\n\n<p>\u5f15\u7528\u4ed8\u8d39\u5e7f\u544a\u7684\u5173\u952e\u5b57\u672c\u8d28\u4e0a\u662f\u4eba\u4eec\u5728 Google \u4e2d\u641c\u7d22\u67e5\u8be2\u65f6\u8f93\u5165\u7684\u5b57\u8bcd\u6216\u77ed\u8bed\u3002\u5982\u679c\u4e00\u5207\u6210\u529f\uff0c\u60a8\u7684\u5e7f\u544a\u5c06\u4f5c\u4e3a\u5efa\u8bae\u7684\u89e3\u51b3\u65b9\u6848\u663e\u793a\u5728\u7ed3\u679c\u9875\u9762\u9876\u90e8\u3002\u00a0<\/p>\n\n\n\n<p>\u5173\u952e\u5b57\u7814\u7a76\u9636\u6bb5\u5bf9\u4e8e\u4efb\u4f55 Google \u5e7f\u544a\u5e7f\u544a\u7cfb\u5217\u90fd\u81f3\u5173\u91cd\u8981\uff0c\u4ee5\u81f3\u4e8e Google \u6709\u4e13\u95e8\u7684\u5de5\u5177\uff0c\u5373 Google \u5173\u952e\u5b57\u89c4\u5212\u5668\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/z59GD2WcJi7r7xMpjWBCaAI3vAqkfVncXRPjsqzQp5rOXAJgNQQamvu8Pcq3hyXmQE3bdu0AN5XtRTnJWra90eeZecJZNfMpAjnh4ekHVXcqachc4tQT1BoGctMxv0D_P1INv8v2\" alt=\"\" \/><\/figure><\/div>\n\n\n\n<p>\u5c1d\u8bd5\u63d0\u51fa\u5c3d\u53ef\u80fd\u591a\u7684\u5173\u952e\u5b57\u4e0e\u60a8\u7684\u4ea7\u54c1\u3002\u4e4b\u540e\uff0c\u8f6c\u5230\u5173\u952e\u5b57\u89c4\u5212\u5668\u5e76\u6dfb\u52a0\u5173\u952e\u5b57\u3002\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/bi81usBut7ZUodHPqIC9Qi2Enol-Ue5mj-tgSt7TXbQOZzKRa1zTfCnYv5gjRdFMIAJoPH6V_aFTgbi66Z5lHQOtaXX5BOYi9nXwkneNC7F1QIPjROpQIE6I4vIU5n-qjqO5e7aT\" alt=\"\" \/><\/figure><\/div>\n\n\n\n<p>\u4fdd\u7559\u4e00\u5207\uff0c\u7136\u540e\u5355\u51fb&quot;\u83b7\u53d6\u60f3\u6cd5&quot;\u6309\u94ae\u3002\u5c06\u663e\u793a\u4e24\u4e2a\u9009\u9879\u5361\uff0c&quot;\u5e7f\u544a\u7ec4\u521b\u610f&quot;\u9009\u9879\u5361\u548c&quot;\u5173\u952e\u5b57\u521b\u610f&quot;\u9009\u9879\u5361\u3002\u00a0<\/p>\n\n\n\n<p>\u73b0\u5728\uff0c\u60a8\u9700\u8981\u5355\u51fb&quot;\u5173\u952e\u5b57\u521b\u610f&quot;\uff0c\u7136\u540e\u5355\u51fb&quot;\u5168\u90e8\u6dfb\u52a0&quot;\uff0c\u7136\u540e\u5355\u51fb&quot;\u4e0b\u8f7d&quot;\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/gm5opqsKeNH0gDPfkCwfaUrWurPhIx47N1gxzR-Jf8WseXYEbrJQVd07ZyvLAbA0UuukKCp5URz6X_GcAyXxrbjYgEk2S2FNL6UVALgSf6nLdFBSwkTbOHWECkDQncL8AmvCnrOV\" alt=\"\" \/><\/figure><\/div>\n\n\n\n<p>\u70b9\u51fb\u4e0b\u8f7d\u5c06\u4e0b\u8f7dCSV\u8868\u683c\u4e2d\u7684\u5217\u8868\uff0c\u6216\u8005\u60a8\u53ef\u4ee5\u5728 Google \u5e7f\u544a\u5de5\u5177\u4e2d\u4f7f\u7528\u7f16\u8f91\u5668\u3002\u00a0<\/p>\n\n\n\n<p>\u5728 Excel \u4e2d\u6253\u5f00 CSV \u6587\u4ef6\u540e\uff0c\u60a8\u5c06\u770b\u5230\u6bcf\u6708\u641c\u7d22\u91cf\u548c\u5efa\u8bae\u7684\u51fa\u4ef7\u91d1\u989d\u5217\u3002\u641c\u7d22\u91cf\u5217\u8868\u793a\u5bf9\u5173\u952e\u5b57\u7684\u9700\u6c42\uff0c\u5efa\u8bae\u7684\u51fa\u4ef7\u5217\u663e\u793a\u5176\u4ed6\u516c\u53f8\u6bcf\u6b21\u70b9\u51fb\u652f\u4ed8\u591a\u5c11\u8d39\u7528\u3002<\/p>\n\n\n\n<p>\u548c\u6240\u6709\u4e8b\u60c5\u4e00\u6837\uff0c\u4f60\u5e0c\u671b\u8282\u5236\u3002\u00a0<\/p>\n\n\n\n<p>\u9009\u62e9\u7684\u5173\u952e\u5b57\u7684\u9700\u6c42\u548cCPC\u4e0d\u4f1a\u592a\u4f4e\u6216\u8fc7\u9ad8\uff0c\u7406\u60f3\u60c5\u51b5\u4e0b\uff0c\u4f60\u81f3\u5c11\u9700\u898115\u523050\u4e2a\u5173\u952e\u5b57\uff0c\u56e0\u4e3a\u592a\u5c0f\u7684\u6570\u5b57\u4f1a\u4f7f\u8425\u9500\u5de5\u4f5c\u592a\u7a84\uff0c\u5c31\u50cf\u592a\u591a\u7684\u5173\u952e\u5b57\u4f1a\u4f7f\u5b83\u592a\u590d\u6742\u4e00\u6837\u3002\u00a0<\/p>\n\n\n\n<p>\u76f8\u5173\uff1a<a href=\"https:\/\/alejandrorioja.com\/keyword-research\/\"> \u5982\u679c\u60a8\u521a\u521a\u4ece\u8fd9\u4e00\u9886\u57df\u5f00\u59cb\uff0c\u8bf7\u786e\u4fdd\u5728\u6b64\u5904\u67e5\u770b\u6211\u7684\u5173\u952e\u5b57\u7814\u7a76\u6307\u5357\u3002\u00a0<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u5b9a\u4e49\u60a8\u7684\u9884\u7b97<\/h3>\n\n\n\n<p>\u73b0\u5728\u60a8\u7684\u5e10\u6237\u5df2\u7ecf\u8bbe\u7f6e\uff0c\u5173\u952e\u5b57\u5df2\u7ecf\u6982\u8ff0\uff0c\u73b0\u5728\u662f\u65f6\u5019\u77e5\u9053\u6bcf\u4e2a\u5173\u952e\u5b57\u8981\u82b1\u591a\u5c11\u94b1\u4e86\u3002&quot;\u6700\u5927\u6bcf\u6b21\u503c&quot;\u6307\u6807\u4f1a\u544a\u8bc9\u4f60\u8fd9\u4e00\u70b9\u3002\u00a0<\/p>\n\n\n\n<p>\u60a8\u9700\u8981\u4e86\u89e3\u4e24\u4ef6\u4e8b\u60c5\u6765\u83b7\u5f97\u60a8\u7684\u6700\u5927 CPC\uff1a\u8f6c\u5316\u7387\u548c\u6240\u9700\u7684\u6bdb\u5229\u6da6\u3002\u00a0<\/p>\n\n\n\n<p>\u4e3a\u4e86\u4e00\u4e2a\u6837\u672c\u516c\u5f0f\uff0c\u8ba9\u6211\u4eec\u5047\u8bbe\u6211\u4eec\u7684\u76ee\u6807\u662f50\u7f8e\u5143\u7684\u51c0\u5229\u6da6\uff0c1%\u7684\u8f6c\u5316\u7387\uff0c\u4ee5\u53ca30%\u7684\u4f63\u91d1\uff0c\u4f60\u4f1a\u652f\u4ed8\u8c37\u6b4c\u3002\u5c06\u6240\u6709\u8fd9\u4e9b\u6570\u5b57\u76f8\u4e58\uff0c\u4ee5\u83b7\u5f97\u6700\u5927 CPC \u91d1\u989d\u7684\u7403\u573a\u6570\u5b57\u3002\u00a0<\/p>\n\n\n\n<p>\u6700\u5927\u6bcf\u6b21\u6295\u8d44\u603b\u503c = $50 x 1% x 30% = 0.15 \u7f8e\u5143\u00a0<\/p>\n\n\n\n<p>\u8fd9\u610f\u5473\u7740\u60a8\u6bcf\u6b21\u70b9\u51fb Google \u5e7f\u544a\u7684\u82b1\u8d39\u9ad8\u8fbe 0.15 \u7f8e\u5143\u3002\u73b0\u5728\uff0c\u60a8\u53ef\u4ee5\u6269\u5c55 CPC \u4ee5\u4e86\u89e3\u60a8\u7684\u6bcf\u65e5\u9884\u7b97\u3002\u00a0<\/p>\n\n\n\n<p>\u5982\u679c\u60a8\u6bcf\u5929\u70b9\u51fb 50 \u6b21\uff0c\u5373\u6bcf\u5929 7.50 \u7f8e\u5143\uff0c10 \u5929\u6d3b\u52a8 75 \u7f8e\u5143\u3002\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u64b0\u5199\u5e7f\u544a<\/h3>\n\n\n\n<p>\u8bbe\u7f6e\u5e7f\u544a\u7cfb\u5217\u5f88\u597d\uff0c\u5173\u952e\u5b57\u7814\u7a76\u662f\u6b63\u786e\u7684\uff0c\u5b9a\u4e49\u4f60\u7684\u9884\u7b97\u662f\u597d\u7684\uff0c\u4f46\u60a8\u7684\u5e7f\u544a\u662f\u771f\u6b63\u5438\u5f15\u4eba\u4eec\u8fdb\u5165\u60a8\u7684\u5546\u5e97\u3002\u5982\u679c\u4f60\u7684\u5e7f\u544a\u4e0d\u4f1a\u6fc0\u53d1\u4eba\u4eec\u70b9\u51fb\u60a8\u7684\u5546\u5e97\u7684\u70ed\u60c5\uff0c\u90a3\u4e48\u5e7f\u544a\u6d3b\u52a8\u662f\u65e0\u7528\u7684\u3002\u00a0<\/p>\n\n\n\n<p>\u6210\u529f\u7684\u8c37\u6b4c\u5e7f\u544a\u6d3b\u52a8\u662f\u8bf1\u4eba\u7684\uff0c\u5e76\u76f8\u5173\u3002\u4e00\u65e6\u60a8\u53ef\u4ee5\u5438\u5f15\u4ed6\u4eec\u7684\u6ce8\u610f\uff0c\u5e76\u4e14\u4ed6\u4eec\u53d1\u73b0\u5e7f\u544a\u4e0e\u4ed6\u4eec\u7684\u641c\u7d22\u6709\u5173\uff0c\u90a3\u4e48\u4ed6\u4eec\u5f88\u53ef\u80fd\u4f1a\u70b9\u51fb\u60a8\u7684\u5546\u5e97\u3002\u00a0<\/p>\n\n\n\n<ul><li>\u6807\u9898\u5141\u8bb8 25 \u4e2a\u5b57\u7b26\u5438\u5f15\u8bfb\u8005\u7684\u6ce8\u610f\u3002\u8ba9\u4ed6\u4eec\u8ba1\u6570\u3002\u00a0<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/BWlcULqIjfTAg6L-eeFa2KsbVecqkVgHYebMuB0xWPPxdXiiQQnzMDANXK2BAj1Aki1RTOPkHl43KFr9PVGm6GZlzNSmXfvMR969qA7Yv8ui8atWwEM_q6xvZvjt3IXC0NZEUn7h\" alt=\"\" width=\"679\" height=\"183\" \/><\/figure><\/div>\n\n\n\n<p>\u6807\u9898\u5fc5\u987b\u6e05\u6670\u3001\u76f8\u5173\uff0c\u6700\u91cd\u8981\u7684\u662f\uff0c\u5fc5\u987b\u5f15\u8d77\u6ce8\u610f\u3002\u76ee\u6807\u5e94\u8be5\u662f\u8ba9\u4ed6\u4eec\u8bfb\u4e0b\u4e00\u884c\u6216\u6574\u4e2a\u4e8b\u60c5\u00a0<\/p>\n\n\n\n<p>\u8bb0\u4f4f\u5b9e\u9645\u641c\u7d22\u573a\u666f\uff0c\u5e76\u4ece\u90a3\u91cc\u521b\u5efa\u5934\u6761\u65b0\u95fb\u3002\u4f7f\u7528&quot;\u4e00\u5207&quot;\u603b\u62ec\u672f\u8bed\u53ef\u80fd\u66f4\u5bb9\u6613\uff0c\u4f46\u641c\u7d22\u8005\u5f88\u5c11\u4f7f\u7528\u901a\u7528\u672f\u8bed\u3002<\/p>\n\n\n\n<ul><li>\u5c55\u793a\u7f51\u5740\u5fc5\u987b\u4e0e\u5173\u952e\u5b57\u76f8\u5173\uff0c\u56e0\u4e3a\u70b9\u51fb\u60a8\u7684\u5e7f\u544a\u7684\u7528\u6237\u5c06\u5b9a\u5411\u5230\u6b64\u4f4d\u7f6e\u3002\u663e\u793a URL \u4e0d\u5fc5\u662f\u516c\u53f8\u7684\u7740\u9646\u9875\u3002\u00a0<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/avd3g941UPcXiZgYbaSm4bbYxakN8ixuOut7f8f8plu6_Ei6Hr3U6Ea3s3PBEVd3TSySjdZxWlez6AxMMeKdpZiodauUQilhRgGIMR6MDhYIPHCAgNt_GU60_kyGBerQNQAdz5OI\" alt=\"\" width=\"659\" height=\"172\" \/><\/figure><\/div>\n\n\n\n<p>\u6700\u597d\u4e0e\u5b9e\u9645\u76ee\u6807\u9875\u7684\u57df\u548c\u663e\u793a URL \u5339\u914d\u3002\u00a0<\/p>\n\n\n\n<ul><li>\u5e7f\u544a\u6587\u5b57\u53ea\u5141\u8bb8\u6700\u591a 70 \u4e2a\u5b57\u7b26\uff0c\u6216\u4e24\u884c 35 \u4e2a\u5b57\u7b26\u3002\u5728\u8fd9\u4e2a\u6709\u9650\u7684\u6570\u5b57\u4e2d\uff0c\u65e8\u5728\u5c55\u793a\u6700\u72ec\u7279\u7684\u4ef7\u503c\u4e3b\u5f20\u3002\u00a0<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/GnX9UF16zdDRB_70Yi3s8jtoCBF7OkQCy46tmKGgPUki4v_BG0PkuW1ZgX9m2fNY7OZ5UwlQVbk_cPaRLSdH9H4MDS-Xs2gU4Kr7yS18iZeIPQdUM5CJC5B3c98MGBp0sCl0pBxf\" alt=\"\" width=\"669\" height=\"118\" \/><\/figure><\/div>\n\n\n\n<ul><li>\u5e7f\u544a\u7684\u4e3b\u4f53\u662f\u8ba9\u8bfb\u8005\u4e86\u89e3\u60a8\u63d0\u4f9b\u7684\u5185\u5bb9\u7684\u4e00\u6b21\u673a\u4f1a\u3002\u4efb\u4f55\u6b3a\u9a97\u6027\u6216\u4e0d\u6e05\u695a\u53ea\u4f1a\u82b1\u8d39\u4f60\u7684\u94b1\uff0c\u56e0\u4e3a\u9ad8\u53cd\u5f39\u7387\u6e38\u5ba2\u3002\u00a0<\/li><\/ul>\n\n\n\n<p>\u8bbe\u7f6e\u5e10\u6237\u540e\uff0c\u51c6\u5907\u597d\u60a8\u7684\u5e7f\u544a\u526f\u672c\u7684\u4e0d\u540c\u53d8\u4f53\uff0c\u56e0\u4e3a\u8bfb\u8005\u53ef\u80fd\u6709\u4e0d\u540c\u7684\u610f\u56fe\u3002\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u9009\u62e9\u6216\u521b\u5efa\u7740\u9646\u9875<\/h3>\n\n\n\n<p>\u5f53\u7136\uff0c\u70b9\u51fb\u60a8\u7684\u5e7f\u544a\u7684\u7528\u6237\u5fc5\u987b\u770b\u5230\u60a8\u63d0\u4f9b\u7684\u5185\u5bb9\u3002\u5982\u679c\u9875\u9762\u4e0d\u76f8\u5173\u3001\u4ee4\u4eba\u56f0\u60d1\u6216\u6ca1\u6709\u7ed9\u51fa\u503c\uff0c\u5219\u5f88\u53ef\u80fd\u5b83\u4eec\u65e0\u6cd5\u8f6c\u6362\u3002\u00a0<\/p>\n\n\n\n<p>\u4f60\u4e0d\u5e0c\u671b\u8fd9\u79cd\u60c5\u51b5\u53d1\u751f\u3002\u00a0<\/p>\n\n\n\n<p>\u5f53\u60a8\u60f3\u8981\u4e00\u4e2a\u767b\u5f55\u9875\u6765\u8f6c\u6362\u8bbf\u95ee\u8005\u65f6\uff0c\u4e0b\u9762\u662f\u4e00\u4e9b\u6807\u51c6\u7684\u7ecf\u9a8c\u6cd5\u5219\u3002\u00a0<\/p>\n\n\n\n<ol><li>\u4e0d\u8981\u5e26\u4ed6\u4eec\u5230\u4f60\u7684\u4e3b\u9875;\u76f4\u63a5\u5c06\u5176\u5e26\u5230\u4ea7\u54c1\u9875\u9762\u3002\u00a0<\/li><li>\u7a81\u51fa\u663e\u793a\u60a8\u7684\u884c\u52a8\u53f7\u53ec\u3002\u4f8b\u5982\uff0c&quot;\u6dfb\u52a0\u5230\u8d2d\u7269\u8f66&quot;\u6216&quot;\u7ed3\u5e10&quot;\u6309\u94ae\u5e94\u53ef\u533a\u5206\u4e14\u53ef\u8bc6\u522b\u3002\u00a0<\/li><li>\u7740\u9646\u9875\u5e94\u5177\u6709\u5355\u4e2a\u7edf\u4e00\u7684\u76ee\u7684\u548c\u6d88\u606f\u3002\u8bbe\u8ba1\u548c\u4fee\u590d\u4ea7\u54c1\u9875\u9762\uff0c\u4f7f\u5176\u5df2\u9488\u5bf9\u53ef\u80fd\u7684\u8bbf\u95ee\u8005\u8f6c\u5316\u8fdb\u884c\u4e86\u4f18\u5316\u3002\u00a0<\/li><\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">\u4fee\u590d\u66f4\u591a\u5185\u5bb9<\/h3>\n\n\n\n<p>\u5982\u679c\u60a8\u9075\u5faa\u8fd9\u4e9b\u6b65\u9aa4\uff0c\u5219\u5927\u90e8\u5206\u5de5\u4f5c\u5df2\u7ecf\u5b8c\u6210\u3002\u9700\u8981\u8fdb\u884c\u4e00\u4e9b\u6700\u540e\u7684\u6da6\u8272\u3002\u00a0<\/p>\n\n\n\n<p>\u9996\u5148\uff0c\u60a8\u9700\u8981\u4e3a\u6240\u9009\u5173\u952e\u5b57\u9009\u62e9\u6b63\u786e\u7684\u5339\u914d\u7c7b\u578b\u3002\u6709\u56db\u79cd\u7c7b\u578b\u7684\u3002\u00a0<\/p>\n\n\n\n<ol><li><strong>\u5bbd\u5339\u914d<\/strong>\u662f\u9ed8\u8ba4\u9009\u9879\uff0c\u5bf9\u4e8e\u521a\u521a\u5f00\u59cb\u7684\u4eba\u6765\u8bf4\u662f\u6700\u597d\u7684\u9009\u9879\u3002\u987e\u540d\u601d\u4e49\uff0c\u5e7f\u6cdb\u7684\u5339\u914d\u5173\u952e\u5b57\u7c7b\u578b\u5177\u6709\u6700\u4f4e\u7684CPC\u548c\u6700\u5e7f\u6cdb\u7684\u8986\u76d6\u9762\uff0c\u4f46\u5f80\u5f80\u4f7f\u5e7f\u544a\u53d8\u5f97\u65e0\u5173\u7d27\u8981\uff0c\u56e0\u4e3a\u7f3a\u4e4f\u5b9a\u4f4d\u3002\u00a0\u00a0<\/li><li><strong>\u4fee\u6539\u540e\u7684\u5e7f\u6cdb<\/strong>\u5339\u914d\u5728\u4e8e\u77ed\u8bed\u548c\u5e7f\u6cdb\u5339\u914d\u4e4b\u95f4\u3002\u5b83\u63d0\u4f9b\u4e86\u5e7f\u6cdb\u5339\u914d\u7684\u8986\u76d6\u8303\u56f4\uff0c\u4f46\u901a\u8fc7&quot;\u9501\u5b9a&quot;\u5e26\u6709&quot;+&quot;\u7b26\u53f7\u53c2\u6570\u7684\u77ed\u8bed\u4e2d\u7684\u5355\u8bcd\u6765\u66f4\u597d\u5730\u63a7\u5236\u8c01\u770b\u5230\u60a8\u7684\u5e7f\u544a\u3002<\/li><li><strong>\u77ed\u8bed\u5339\u914d<\/strong>\u662f\u7c7b\u522b\u5173\u952e\u5b57\u7684\u4e00\u4e2a\u7edd\u4f73\u7684\u9009\u9879\uff0c\u56e0\u4e3a\u5b83\u53ef\u4ee5\u66f4\u597d\u5730\u63a7\u5236\u5176\u53d8\u4f53\u4e2d\u7684\u9650\u5236\u3002\u00a0<\/li><li><strong>\u51c6\u786e\u7684\u5339\u914d<\/strong>\u5177\u6709\u6700\u9ad8\u7684 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CPC\u3002\u8f6c\u5230&quot;\u5e7f\u544a\u7ec4&quot;\u90e8\u5206\u5e76\u70b9\u51fb\u6bcf\u4e2a\u5e7f\u544a\u7ec4\u3002\u00a0<\/p>\n\n\n\n<p>\u5728\u90a3\u91cc\uff0c\u60a8\u5c06\u770b\u5230\u8be5\u5e7f\u544a\u7ec4\u4e2d\u7684\u5173\u952e\u5b57\u5217\u8868\u3002\u67e5\u627e\u540d\u4e3a&quot;\u6700\u5927&quot;\u7684\u5217\u3002\u00a0\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/_wGayx2c7breOEdbhhdTDE4cMw-433f-At8weLkbDgDPEFaikmc9veLMXEGEPQmzHr4raYpjrTEptQxTmS8YdmqXxk7o52TJRKbXZsXyJSPfdVSXukCJH_jjmj6y0fvNHedHHzxn\" alt=\"\" width=\"538\" height=\"147\" \/><\/figure><\/div>\n\n\n\n<p><\/p>\n\n\n\n<h3 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src=\"https:\/\/lh4.googleusercontent.com\/mDDXgFOzWnDYnd-hfTKtP3CIM6nzVz31dMRf_0WbfvkxIrr6SSpof1FBG5vVZ_U4ncymhjogGkllKOeSuDZQipzoa1S_6CaBobQr_owEK7I2Kt8nan2-1tV9XTyQYf6tTGussnBg\" alt=\"\" width=\"825\" height=\"401\" \/><\/figure><\/div>\n\n\n\n<ul><li>\u00a0\u00a0<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/HDpeWgHJhqC7i7EbB_2M37SV8L6oJU54zazBn4aLKLPrJSp1FW_fAbSCH8GwJkozmlBGCtfLh_hXDZKCmwmu8R9jiIlE7_NXm84iQO4jcfmKA64FpbufrQ9X0i9VtPEMRAWE2uJa\" alt=\"\" width=\"470\" height=\"407\" \/><\/figure><\/div>\n\n\n\n<ul><li>\u00a0\u00a0\u00a0<\/li><li>\u00a0\u00a0\u00a0<\/li><li>\u00a0\u00a0<\/li><\/ul>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<ol><li>\u00a0<\/li><li>\u00a0<\/li><li>\u00a0<\/li><li>\u00a0<\/li><li>\u00a0<\/li><\/ol>\n\n\n\n<p>\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00a0<\/h2>\n\n\n\n<h3 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loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/M-mmdmO62AC_HPIbWv2Tm0es08OLcX1celjqJ5btrID51YN1_67vUmpAPrC8aBwyk46bmEpEvGzOloFXs9A0KCB2j6yAPFy5MGROTD43lk0PW4EGH5zuZ4uuLWYIVBwShUdnLgnt\" alt=\"\" width=\"624\" height=\"322\" 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