{"id":21678,"date":"2020-04-07T04:10:49","date_gmt":"2020-04-07T11:10:49","guid":{"rendered":"https:\/\/alejandrorioja.com\/blog\/?p=21653"},"modified":"2021-05-09T13:05:35","modified_gmt":"2021-05-09T20:05:35","slug":"%e6%8a%80%e6%9c%af-seo-%e5%ae%a1%e8%ae%a1","status":"publish","type":"post","link":"https:\/\/alejandrorioja.com\/zh\/%e6%8a%80%e6%9c%af-seo-%e5%ae%a1%e8%ae%a1\/","title":{"rendered":"\u5982\u4f55\u57282020\u5e74\u8fdb\u884c\u6280\u672fSEO\u5ba1\u8ba1\uff1a\u5206\u6b65\u6307\u5357"},"content":{"rendered":"\n<p><br><br>\u5f53\u6211\u4e0d\u65ad\u66f4\u65b0\u6211\u7684\u535a\u5ba2\u5230\u6211\u7684<a href=\"https:\/\/alejandrorioja.com\/how-to-start-a-blog\/\">\u7f51\u7ad9<\/a>\uff0c\u6211\u53d1\u73b0\u5b83\u4ee4\u4eba\u56f0\u60d1\uff0c\u4e3a\u4ec0\u4e48\u6211\u7684\u7f51\u7ad9\u7684\u8bbf\u95ee\u8005\u6570\u91cf\u6ca1\u6709\u589e\u52a0\u3002\u4ece\u300a\u613f\u671b\u300b\u5230<a href=\"http:\/\/wish.com\" target=\"_blank\" rel=\"noopener\">\u300a<\/a>\u5927<a href=\"http:\/\/theoutline.com\" target=\"_blank\" rel=\"noopener\">\u7eb2\u300b\u7b49\u5404<\/a>\u79cd\u7f51\u7ad9\u6bcf\u5929\u90fd\u83b7\u5f97\u7a33\u5b9a\u7684\u8bbf\u95ee\u8005\uff0c\u5e76\u4e14\u50cf\u6211\u4e00\u6837\u7ecf\u5e38\u66f4\u65b0\u3002<\/p>\n\n\n\n<p>\u6211\u68c0\u67e5\u4e86\u6211\u81ea\u5df1\u7684\u7f51\u7ad9\u7684\u6570\u5b57\uff0c\u6211\u53d1\u73b0\u6211\u7684\u641c\u7d22\u6392\u540d\u4e5f\u6ca1\u6709\u4e0a\u5347\u3002<\/p>\n\n\n\n<p>\u6211\u7814\u7a76\u4e86\u4e3a\u4ec0\u4e48\u4f1a\u53d1\u751f\u8fd9\u79cd\u4e8b\u60c5\u7684\u539f\u56e0\uff0c\u6211\u5076\u7136\u53d1\u73b0\u4e86\u8fd9\u4e2a\u89c6\u9891\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"flex-video widescreen youtube\"><iframe loading=\"lazy\" title=\"6 Reasons Why Your Site Will NEVER Rank (STOP Doing This) | Neil Patel&#039;s SEO Tips\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/1BlLJjOQdes?feature=oembed&showinfo=0&rel=0&modestbranding=1&iv_load_policy=3&playsinline=1&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<p>\u5728\u4e86\u89e3\u4e86\u66f4\u591a\u5173\u4e8e\u8fd9\u4e00\u70b9\uff0c\u5e76\u5e94\u7528\u6211\u5b66\u5230\u4e86\u5173<a href=\"https:\/\/flux.la\/hidden-seo-tricks\/\" target=\"_blank\" rel=\"noopener\">\u4e8e<\/a>SEO\u5ba1\u8ba1\uff0c\u8fd9\u5e2e\u52a9\u6211\u7684\u7f51\u7ad9\u53d8\u5f97\u66f4\u52a0\u53ef\u89c1\u641c\u7d22\u5f15\u64ce\uff0c\u8ba9\u6211\u7684\u8bbf\u95ee\u8005\u8ba1\u6570\u589e\u52a0\u5206\u949f\uff01<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\u8bf7\u6ce8\u610f\uff1a\u5982\u679c\u60a8\u62e5\u6709\u60a8\u7684\u7f51\u7ad9\uff0c\u5e76\u4e14\u60a8\u6ce8\u610f\u5230\u60a8\u7684\u641c\u7d22\u6392\u540d\u548c\u8bbf\u95ee\u8005\u8ba1\u6570\u6ca1\u6709\u79fb\u52a8\u6216\u51cf\u5c11\uff0c\u60a8\u5e94\u8be5\u6bcf\u6708\u8fdb\u884c\u4e00\u6b21\u6280\u672f SEO \u5ba1\u6838\u3002<\/p><\/blockquote>\n\n\n\n<p>\u5728\u5b66\u4e60\u5982\u4f55\u6267\u884cSEO\u5ba1\u6838\u4e4b\u524d\uff0c\u8ba9\u6211\u4eec\u770b\u770b\u5c06\u63d0\u51fa\u7684\u6700\u5e38\u89c1\u7684\u95ee\u9898\uff0c\u4ee5\u53ca\u8fd9\u4e9b\u95ee\u9898\u5bf9\u60a8\u7684\u7f51\u7ad9\u7684\u5f71\u54cd\u6709\u591a\u5927\u3002\u5b83\u4eec\u7531\u4e09\u5c42\u7ec4\u6210\uff1a<\/p>\n\n\n\n<ol><li>\u53ef\u722c\u7f51\u6027\u548c\u7ad9\u70b9\u7ed3\u6784<\/li><li>\u9875\u9762 SEO<\/li><li>\u6280\u672fSEO<\/li><\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">\u53ef\u722c\u7f51\u6027\u548c\u7ad9\u70b9\u7ed3\u6784<\/h2>\n\n\n\n<p>\u8fd9\u4e0e\u7f51\u7ad9\u5185\u6bcf\u4e2a\u9875\u9762\u7684\u53ef\u8bbf\u95ee\u6027\u6709\u5173\u3002\u5982\u679c Googlebot \u65e0\u6cd5\u5bf9\u6574\u4e2a\u7f51\u7ad9\u8fdb\u884c\u722c\u7f51\u548c\u7d22\u5f15\uff0c\u4ece\u957f\u8fdc\u6765\u770b\uff0c\u8fd9\u5c06\u4e25\u91cd\u635f\u5bb3\u60a8\u7684\u641c\u7d22\u7ed3\u679c\u6392\u540d\u3001\u67e5\u770b\u4eba\u6570\u548c\u6536\u5165\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u662f\u60a8\u5e94\u8be5\u907f\u514d\u7684\u4e3b\u8981\u9519\u8bef\uff1a<\/p>\n\n\n\n<ul><li><strong>\u94fe\u63a5\u548c\u91cd\u5b9a<\/strong><br><br>\u5411\u6839\u636eS<a href=\"https:\/\/alejandrorioja.com\/semrush-review\/\">EM<\/a>rush\uff0c\u4ed6\u4eec\u53d1\u73b0\u6bcf\u56db\u4e2a\u7f51\u7ad9\u6709\u94fe\u63a5\u9519\u8bef\uff0c30%\u7684\u7f51\u7ad9\u6709\u7834\u574f\u5185\u90e8\u94fe\u63a5\u3002\u6b64\u5916\uff0c\u8bf7\u8bb0\u4f4f\uff0c\u60a8\u7684\u7f51\u7ad9\u53ef\u80fd\u662f 26.5 \u4e5f\u6709 4XX \u9519\u8bef\u4e4b\u4e00\u3002<br><\/li><li><strong>Sitemap \u548c<br><\/strong><br> Robots.txt \u5373\u4f7f\u6709\u4e00\u5c0f\u90e8\u5206\u7f51\u7ad9\u5728\u5176 sitemap.xml \u548c robot.txt \u4e2d\u51fa\u73b0\u683c\u5f0f\u9519\u8bef\uff0c\u5728\u60a8\u7684\u7f51\u7ad9\u4e2d\u4efb\u610f\u4e00\u4e2a\u7f51\u7ad9\u90fd\u4f1a\u635f\u5bb3\u60a8\u83b7\u53d6\u66f4\u591a\u89c6\u56fe\u548c\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u6392\u540d\u66f4\u9ad8\u7684\u673a\u4f1a\u3002<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u9875\u9762 SEO<\/h2>\n\n\n\n<p>\u5f53\u4e0a\u4e00\u5c42\u8ba8\u8bba\u4e00\u4e2a\u4eba\u7684\u7f51\u7ad9\u4f5c\u4e3a\u4e00\u4e2a\u6574\u4f53\uff0c\u672c\u8282\u91cd\u70b9\u4ecb\u7ecd\u4f60\u53ef\u80fd\u5728\u60a8\u81ea\u5df1\u7684\u7f51\u7ad9\u7684\u6bcf\u4e00\u9875\u4e2d\u72af\u7684\u9519\u8bef\u3002\u6539\u8fdb\u6b64\u5c42\u4e2d\u7684\u9519\u8bef\u4e0d\u4ec5\u4f1a\u63d0\u9ad8\u7f51\u7ad9\u7684\u641c\u7d22\u6392\u540d\uff0c\u800c\u4e14\u4f1a\u63d0\u9ad8\u6bcf\u4e2a\u9519\u8bef\u7684\u5355\u9875\u5916\u6027\u80fd\u3002<\/p>\n\n\n\n<p>\u4e0b\u9762\u662f\u5728\u6b64\u5c42\u4e2d\u9700\u8981\u6ce8\u610f\u7684\u5173\u952e\u9519\u8bef\u5217\u8868\uff1a<\/p>\n\n\n\n<ul><li><strong>\u5185\u5bb9<\/strong><br>\u641c\u7d22\u5f15\u64ce\u6742\u5fd7\u5728\u51762017\u5e74\u7684\u6587\u7ae0\u63d0\u5230\uff0c\u6709\u4e09\u4e2a\u6280\u672fSEO\u95ee\u9898\uff0c\u5927\u591a\u6570\u7f51\u7ad9\u6240\u6709\u8005\u63d0\u51fa\u3002\u7b2c\u4e00<br><br>\u4e2a\u662f\u4e25\u91cd\u7684\u91cd\u590d\u95ee\u9898\uff0c\u5efa\u8bae\u6240\u6709\u8005\u6dfb\u52a0 rel=&quot;\u89c4\u8303&quot;\u6807\u7b7e\uff0c\u5e76\u5728\u4f18\u5316\u826f\u597d\u7684\u91cd\u590d\u5185\u5bb9\u4e0a\u521b\u5efa\u72ec\u7279\u7684\u5185\u5bb9\u3002\u4ee5\u4e0b<br><br>\u662f\u6587\u672c\u4e0e HTML \u6bd4\u7387\u8f83\u4f4e\u7684\u7f51\u9875\uff0c93.72% \u7684\u7f51\u7ad9\u90fd\u5b58\u5728\u6b64\u6bd4\u7387\u3002\u6700<br><br>\u540e\uff0c73.47% \u7684\u9875\u9762\u6bcf\u9875\u6700\u591a\u6709 250 \u4e2a\u5355\u8bcd\uff0c\u8fd9\u8ba9\u4ed6\u4eec\u611f\u5230\u4e0d\u6070\u5f53\u548c\u4e0d\u81ea\u7136\u3002<br><\/li><li><strong>\u5143\u63cf\u8ff0<\/strong><br>\u5982\u679c\u60a8\u662f 63% \u7684\u6240\u6709\u8005\u4e4b\u4e00\uff0c\u4ed6\u4eec\u672a\u52aa\u529b\u4e3a\u5176\u6bcf\u4e2a\u9875\u9762\u521b\u5efa\u5143\u63cf\u8ff0\uff0c\u8fd9\u53ef\u80fd\u5bfc\u81f4\u8f83\u4f4e\u7684\u70b9\u51fb\u7387<br><br>\u3002\u66f4\u5927\u7684\u9519\u8bef\u662f\u7f51\u9875\u5177\u6709\u91cd\u590d\u7684\u5143\u63cf\u8ff0\u300254% \u7684\u6240\u6709\u8005\u72af\u4e86\u8fd9\u4e2a\u9519\u8bef\uff0c\u8fd9\u4e5f\u5c06\u4e25\u91cd\u5f71\u54cd\u6574\u4f53\u70b9\u51fb\u7387\u3002<\/li><\/ul>\n\n\n\n<ul><li><strong>\u6807\u9898\u6807\u7b7e\u3001H1 \u6807<\/strong><br>\u7b7e\u548c\u56fe\u50cf \u7f51\u7ad9\u6392\u540d\u4e2d\u7684\u56e0\u7d20\u53ef\u4ee5\u5f52\u56e0\u4e8e\u6807\u9898\u3001\u6807\u9898\u548c\u56fe\u50cf\u3002\u5e94<br><br>\u786e\u4fdd\u4e3a\u6240\u6709\u56fe\u50cf\u6dfb\u52a0\u7f3a\u5c11\u7684 alt \u6807\u8bb0\uff0c\u7f29\u77ed\u5b57\u8bcd\u6807\u9898\u6807\u8bb0\uff0c\u5e76\u5c06\u8db3\u591f\u7684 H1 \u6807\u8bb0\u6dfb\u52a0\u5230\u6bcf\u4e2a\u9875\u9762\u3002\u8fd9\u5c06\u5bf9\u60a8\u7684\u7f51\u7ad9\u7684\u6574\u4f53\u7528\u6237\u4f53\u9a8c\u4ea7\u751f\u8d1f\u9762\u5f71\u54cd\uff0c\u4ece\u800c\u540c\u65f6\u964d\u4f4e\u60a8\u7684\u6392\u540d\u3002<\/li><\/ul>\n\n\n\n<p>\u76f8\u5173\uff1a \u5728<a href=\"https:\/\/alejandrorioja.com\/on-page-seo\/\">\u6b64\u5904\u4e86\u89e3\u6709\u5173\u9875\u9762\u4e0a SEO \u7684\u6240\u6709\u8d44\u6599<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u6280\u672fSEO<\/h2>\n\n\n\n<p>\u5728\u672c\u8282\u4e2d\uff0c\u672c\u6587\u5c06\u4ecb\u7ecd\u60a8\u7684\u7f51\u7ad9\u4e0d\u4ec5\u5728 PC \u548c\u7b14\u8bb0\u672c\u7535\u8111\u7b49\u8bbe\u5907\u4e0a\u4ee5\u53ca\u667a\u80fd\u624b\u673a\u548c\u5e73\u677f\u7535\u8111\u4e0a\u7684\u52a0\u8f7d\u901f\u5ea6\u3002\u4e9a\u9a6c\u900a\u7684\u4e00\u9879\u7814\u7a76\u663e\u793a\uff0c\u9500\u552e\u989d\u4e0b\u964d1%\u53ef\u4ee5\u4e0e100\u6beb\u79d2\u7684\u989d\u5916\u52a0\u8f7d\u65f6\u95f4\u76f8\u8054\u7cfb\uff0c\u907f\u514d\u6b64\u5c42\u4e2d\u7684\u4efb\u4f55\u9519\u8bef\u5c06\u79ef\u6781\u6709\u5229\u4e8e\u60a8\u7684\u7f51\u7ad9\u7684\u589e\u957f\u3002<\/p>\n\n\n\n<p>\u4e0b\u9762\u662f\u6b64\u5c42\u4e2d\u9700\u8981\u6ce8\u610f\u7684\u5173\u952e\u9519\u8bef\u5217\u8868\uff1a<br><\/p>\n\n\n\n<ul><li><strong>\u9875\u9762<\/strong><br><br>\u901f\u5ea6\u60a8\u7684\u7f51\u7ad9\u53ef\u4ee5\u6709\u4e00\u4e2a\u6700\u9ad8\u95ee\u9898\uff0c\u662f\u60a8\u7684\u7f51\u7ad9\u5177\u6709\u7f13\u6162\u7684\u9875\u9762\u52a0\u8f7d\u901f\u5ea6\u3002\u5ffd\u7565\u6b64\u95ee\u9898\u5c06\u5bfc\u81f4\u60a8\u7684\u6574\u4f53 Google \u8bc4\u7ea7\u4e0b<br><br>\u964d\u3002\u5e94\u7acb\u5373\u89e3\u51b3\u7684\u53e6\u4e00\u4e2a\u95ee\u9898\u662f\u5177\u6709\u8f83\u5927\u7684 HTML \u9875\u9762\u5927\u5c0f\u3002\u5373\u4f7f\u53ea\u6709\u4e0d\u5230 1% \u7684\u7f51\u7ad9\u5305\u542b\u8f83\u5927\u7684 HTML \u9875\u9762\u5927\u5c0f\uff0c\u4f46\u81f3\u5c11\u4f7f\u7528\u4e00\u4e2a\u8fd9\u6837\u7684\u7f51\u7ad9\u4e0d\u4ec5\u4f1a\u4f7f\u60a8\u7684\u7f51\u7ad9\u901f\u5ea6\u53d8\u6162\uff0c\u800c\u4e14\u5728\u6b64\u8fc7\u7a0b\u4e2d\u4e5f\u4f1a\u964d\u4f4e\u7f51\u7ad9\u7684\u7528\u6237\u53cb\u597d\u7a0b\u5ea6\u3002<\/li><\/ul>\n\n\n\n<p>\u7f51\u9875\u4e2d\u7684\u4ee5\u4e0b\u5143\u7d20\u53ef\u80fd\u4f1a\u5f71\u54cd\u6b64\u6761\u4ef6\uff1a<br><\/p>\n\n\n\n<ol><li>\u7f51\u7ad9\u4e3b\u673a<\/li><li>\u5927\u56fe\u50cf<\/li><li>\u5d4c\u5165\u5f0f\u89c6\u9891<\/li><li>\u63d2\u4ef6<\/li><li>\u5e7f\u544a<\/li><li>\u4e3b\u9898<\/li><li>\u5c0f\u90e8\u4ef6<\/li><li>\u91cd\u590d\u811a\u672c\u6216\u5bc6\u96c6\u4ee3\u7801\u3002<\/li><li>\u65e7\u6280\u672f<br>\u00a0<\/li><\/ol>\n\n\n\n<p>\u8fd9\u4e00\u65b9\u9762\u662f\u6307\u7f51\u7ad9\u662f\u5982\u4f55\u5236\u4f5c\u7684\u3002\u4f8b\u5982\uff0c\u5982\u679c\u7f51\u7ad9\u662f\u4f7f\u7528 PHP 4 \u800c\u4e0d\u662f\u5f53\u524d\u7684 PHP 7 \u5236\u4f5c\u7684\uff0c\u5219\u79f0\u4e3a\u65e7\u6280\u672f\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e00\u4ee3\u7684\u7f51\u7ad9\u9700\u8981\u51e0\u4e2a\u5143\u7d20\uff0c\u5305\u62ec\u8c37\u6b4c\u5206\u6790\u3001<a href=\"https:\/\/www.google.com\/analytics\/\" target=\"_blank\" rel=\"noopener\">\u8c37\u6b4c\u6807\u7b7e<\/a>\u7ba1\u7406<a href=\"https:\/\/www.google.com\/analytics\/tag-manager\/\" target=\"_blank\" rel=\"noopener\">\u5668\u3001\u67b6\u6784\u6807<\/a>\u8bb0\u548c\u673a\u5668\u4eba.txt\u3002\u4e3a\u4e86\u589e\u52a0\u52a0\u8f7d\u65f6\u95f4\uff0c\u5fc5\u987b\u7acb\u5373\u5220\u9664 Flash \u548c iframe \u7b49\u5143\u7d20\u3002\u9664<br><br>\u4e86\u67b6\u6784\u6807\u8bb0\u548c robots.txt \u4e4b\u5916\uff0c\u8fd8\u5e94\u786e\u4fdd\u5b83\u4e0d\u88ab\u540e\u8005\u963b\u6b62\u3002\u4e4b\u540e\uff0c\u901a\u8fc7\u4e0d\u65f6\u68c0\u67e5\u5b83\u5728\u670d\u52a1\u5668\u4e0a\u4fdd\u6301\u8fd0\u884c\u3002<\/p>\n\n\n\n<ul><li><strong>\u79fb\u52a8\u53cb\u597d<\/strong><br><\/li><\/ul>\n\n\n\n<p>\u968f\u7740\u7528\u6237\u5bf9\u667a\u80fd\u624b\u673a\u7684\u4e0d\u65ad\u589e\u52a0\uff0c\u60a8\u7684\u7f51\u7ad9\u5fc5\u987b\u5728\u667a\u80fd\u624b\u673a\u3001\u5e73\u677f\u7535\u8111\u548c\u667a\u80fd\u624b\u8868\u7b49\u5c0f\u578b\u8bbe\u5907\u4e0a\u8bbf\u95ee\u3002\u8fd9\u4e5f\u662f\u7531\u4e8e\u8c37\u6b4c\u57282018\u5e7412\u6708\u5ba3\u5e03\u7684\u79fb\u52a8\u4f18\u5148\u7d22\u5f15<br><br>\u670d\u52a1\u3002\u9664\u4e86\u8fd9\u4e00\u8d8b\u52bf\u4e4b\u5916\uff0c\u5df2\u7ecf\u663e\u793a\u667a\u80fd\u624b\u673a\u6d41\u91cf\u5df2\u7ecf\u8fdc\u8fdc\u8d85\u8fc7\u4e86\u684c\u9762\u641c\u7d22<br><br>\u5f88\u957f\u65f6\u95f4\u3002\u8fd9\u610f\u5473\u7740\uff0c\u4e0d\u80fd\u4f7f\u81ea\u5df1\u7684\u7f51\u7ad9\u9002\u5e94\u8fd9\u4e9b\u8d8b\u52bf\u5c06\u906d\u53d7\u70b9\u51fb\u7387\uff0c\u641c\u7d22\u6392\u540d\u548c\u6f5c\u5728\u7684\u6d41\u91cf\u4e00\u6b21\u91cd\u5927\u635f\u5931\u3002<\/p>\n\n\n\n<p>\u5728\u4e86\u89e3\u4e86\u8981\u7acb\u5373\u4fee\u590d\u54ea\u4e9b SEO \u9519\u8bef\u540e\uff0c\u8ba9\u6211\u4eec\u6df1\u5165\u4e86\u89e3\u5982\u4f55\u6267\u884c\u81ea\u5df1\u7684\u6280\u672f SEO \u5ba1\u6838\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/alejandrorioja.com\/seo-tools\/\">\u60a8\u8fd8\u60f3\u5728\u8fd9\u91cc\u9605\u8bfb\u6211\u7684\u6307\u5357\uff0c2020\u5e74\u524d20\u4e2aSEO\u5de5\u5177<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u7b2c 1 \u6b65\uff1a\u8bc6\u522b\u722c\u7f51\u9519\u8bef<\/h2>\n\n\n\n<p>\u7b2c\u4e00\u6b65\u662f\u5ba1\u6838\u7ad9\u70b9\u5e76\u83b7\u5f97\u722c\u7f51\u62a5\u544a\u3002\u83b7\u5f97\u4e00\u4e2a\u5c06\u5e2e\u52a9\u60a8\u4e86\u89e3\u4e0a\u9762\u54ea\u4e9b\u9519\u8bef\u5e94\u8be5\u7acb\u5373\u7f13\u89e3\u3002<\/p>\n\n\n\n<p>\u5f3a\u70c8\u5efa\u8bae\u60a8\u6bcf\u6708\u6267\u884c\u6b64\u64cd\u4f5c\uff0c\u4ee5\u4fbf\u4fdd\u6301\u7f51\u7ad9\u5bf9 SEO \u9519\u8bef\u8fdb\u884c\u6e05\u6d01\uff0c\u5e76\u5c3d\u53ef\u80fd\u5bf9\u5176\u8fdb\u884c\u4f18\u5316\u3002<\/p>\n\n\n\n<p>\u5728\u6839\u636e\u62a5\u8868\u8fdb\u884c\u4efb\u4f55\u66f4\u6539\u4e4b\u524d\uff0c\u8bf7\u786e\u4fdd\u9996\u5148\u521b\u5efa\u7ad9\u70b9\u7684\u5907\u4efd\u3002<\/p>\n\n\n\n<p>\u5907\u4efd\u540e\uff0c\u901a\u8fc7\u91cd\u5b9a\u5411\u5927\u591a\u6570 404 \u4e2a\u9519\u8bef\uff0c\u5f00\u59cb\u4fee\u590d\u4efb\u4f55\u722c\u7f51\u9519\u8bef\uff0c\u5e76\u5c06\u5176\u8f6c\u6362\u4e3a 301 \u4e2a\u91cd\u5b9a\u5411\u3002<\/p>\n\n\n\n<p>\u7136\u540e\uff0c\u5c06\u66f4\u65b0\u7684\u7f51\u7ad9\u4f20\u9012\u7ed9\u5f00\u53d1\u56e2\u961f\uff0c\u4ee5\u786e\u5b9a\u539f\u56e0\u3001\u662f\u5426\u5fc5\u987b\u6dfb\u52a0\u65b0\u7684 .html \u8bbf\u95ee\u6587\u4ef6\u6216\u589e\u52a0\u670d\u52a1\u5668\u7684\u5185\u5b58\u9650\u5236\u3002<\/p>\n\n\n\n<p>\u6b64\u5916\uff0c\u4ece\u7ad9\u70b9\u5730\u56fe\u3001\u5185\u90e8\u94fe\u63a5\u548c\u5916\u90e8\u94fe\u63a5\u4e2d\u5220\u9664\u4efb\u4f55\u6c38\u4e45\u91cd\u5b9a\u5411\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u7b2c 2 \u6b65\uff1a\u68c0\u67e5 HTTPS \u72b6\u6001\u4ee3\u7801<\/h2>\n\n\n\n<p>\u5fc5\u987b\u786e\u4fdd\u6240\u6709\u7f51\u7ad9\u90fd\u5728 HTTPS \u4e2d\uff0c\u800c\u4e0d\u662f HTTP \u4e2d\u3002\u9664\u6b64\u4e4b\u5916\uff0c\u8fd8\u5e94\u4f7f\u7528 Google \u641c\u7d22\u63a7\u5236<a href=\"https:\/\/www.google.com\/webmasters\/\" target=\"_blank\" rel=\"noopener\">\u53f0\u68c0\u67e5\u5176\u4ed6\u9519\u8bef<\/a>\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u662f\u60a8\u7684\u7f51\u7ad9\u53ef\u80fd\u5177\u6709\u7684\u4e00\u4e9b\u54cd\u5e94\u4ee3\u7801\uff1a<\/p>\n\n\n\n<ol><li>301 &#8211; \u901a\u5e38\u7684\u91cd\u5b9a\u5411<\/li><li>302 &#8211; \u5f53\u4ea7\u54c1\u7f3a\u8d27\u65f6\uff0c\u901a\u5e38\u5728\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u4e2d\u53d1\u751f\u7684\u9519\u8bef\u4ee3\u7801<\/li><li>400 &#8211; \u7528\u6237\u65e0\u6cd5\u8bbf\u95ee\u9875\u9762<\/li><li>403 &#8211; \u7528\u6237\u672a\u7ecf\u6388\u6743\u8bbf\u95ee\u9875\u9762<\/li><li>404 &#8211; \u627e\u4e0d\u5230\u8be5\u9875\u9762\uff0c\u8fd9\u53ef\u80fd\u662f\u60a8\u5220\u9664\u9875\u9762\u800c\u4e0d\u6dfb\u52a0 301 \u91cd\u5b9a\u5411\u7684\u7ed3\u679c<\/li><li>500 &#8211; \u5185\u90e8\u670d\u52a1\u5668\u9519\u8bef\uff0c\u5fc5\u987b\u4e0e Web \u5f00\u53d1\u56e2\u961f\u4e00\u8d77\u4fee\u590d<\/li><\/ol>\n\n\n\n<p>\u8fd9\u6837\u505a\u5c06\u6709\u52a9\u4e8e\u5220\u9664\u4efb\u4f55 4xx \u548c 5xx \u54cd\u5e94\u4ee3\u7801\uff0c\u4ece\u800c\u63d0\u9ad8\u7ad9\u70b9\u7684\u53ef\u6293\u53d6\u6027\u548c\u7528\u6237\u4f53\u9a8c\u3002<\/p>\n\n\n\n<p>\u6700\u540e\uff0c\u8bf7\u68c0\u67e5\u6240\u6709 SSL 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class=\"wp-block-heading\">\u9690\u5f62<\/h3>\n\n\n\n<p>\u5982\u679c\u60a8\u7684\u7f51\u7ad9\u88ab\u653e\u7f6e\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\uff0c\u5176\u4e2d\u4e0d\u5305\u542b\u7528\u6237\u6240\u9700\u7684\u4fe1\u606f\uff0c\u5219\u79f0\u4e3a\u63a9\u853d\u3002<\/p>\n\n\n\n<p>\u8fd9\u79cd\u73b0\u8c61\u7684\u4e00\u4e2a\u793a\u4f8b\u662f\uff0c\u5f53\u722c\u7f51\u7a0b\u5e8f\u5728\u5411\u8bbf\u95ee\u8005\u63d0\u4f9b\u89c6\u89c9\u5bf9\u8c61\u65f6\uff0c\u4ece\u60a8\u7684\u7f51\u7ad9\u4e2d\u4e86\u89e3 HTML \u6587\u672c\u3002\u53e6\u4e00\u79cd\u662f\uff0c\u5982\u679c\u60a8\u8bbe\u8ba1\u7684\u7f51\u7ad9\u4f7f\u6587\u672c\u989c\u8272\u4e0e\u80cc\u666f\u7c7b\u4f3c\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u60a8\u7684\u7f51\u7ad9\u4e2d\u5b58\u5728\u6b64\u5185\u5bb9\uff0c\u5f3a\u70c8\u5efa\u8bae\u60a8\u7acb\u5373\u901a\u8fc7\u91cd\u65b0\u6392\u5217\u6bcf\u4e2a\u7f51\u9875\u7684\u5236\u4f5c\u65b9\u5f0f\u5c06\u5176\u5220\u9664\u3002\u8fd9\u6837\u505a\u5c06\u9632\u6b62\u5728\u6b64\u8fc7\u7a0b\u4e2d\u5bf9\u60a8\u7684\u603b\u4f53\u6392\u540d\u9020\u6210\u4efb\u4f55\u8d1f\u9762\u5f71\u54cd\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u7b2c 5 \u6b65\uff1a\u786e\u4fdd\u60a8\u7684\u7f51\u7ad9\u9002\u5408\u79fb\u52a8<\/h2>\n\n\n\n<p>\u5bf9\u4e8e\u6b64\u6b65\u9aa4\uff0c\u53ef\u4ee5\u4f7f\u7528 Google 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href\u5170\u4ee3\u7801\u548c\u94fe\u63a5\u5c3d\u53ef\u80fd\u9891\u7e41<\/li><li>\u6dfb\u52a0\u89e6\u6478\u5143\u7d20<\/li><li>\u5305\u62ec\u672c\u5730\u5316<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u7b2c 6 \u6b65\uff1a\u5173\u952e\u5b57\u98df\u4eba\u5316\u5ba1\u6838<\/h2>\n\n\n\n<p>\u6b64\u5ba1\u6838\u68c0\u67e5\u5171\u4eab\u76f8\u540c\u5173\u952e\u5b57\u7684\u4efb\u4f55\u6587\u7ae0\u3002\u62e5\u6709\u8fd9\u4e9b\u5c06\u4f7f Google \u5bf9\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u67e5\u627e\u65f6\u9996\u5148\u786e\u5b9a\u54ea\u4e2a\u9875\u9762\u7684\u4f18\u5148\u7ea7\u611f\u5230\u56f0\u60d1\u3002<\/p>\n\n\n\n<p>\u62e5\u6709\u8fd9\u4e9b\u91cd\u590d\u7684\u7f51\u7ad9\u5c06\u4f1a\u5bf9\u60a8\u7684\u70b9\u51fb\u7387\u3001\u6743\u9650\u548c\u8f6c\u5316\u7387\u4ea7\u751f\u8d1f\u9762\u5f71\u54cd\u3002<\/p>\n\n\n\n<p>\u4f7f\u7528 Google 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\u6587\u4ef6\uff0c\u5e76\u5728\u5176\u4e2d\u67e5\u627e\u4efb\u4f55&quot;\u7981\u6b62&quot;\u884c\u3002<\/p>\n\n\n\n<p>\u62e5\u6709\u8fd9\u4e9b\u610f\u5473\u7740\u60a8\u7684\u4e00\u4e2a\u6216\u591a\u4e2a\u94fe\u63a5\u88ab\u963b\u6b62\u8fdb\u5165\u641c\u7d22\u5f15\u64ce\uff0c\u5e76\u4e14\u65e0\u6cd5\u663e\u793a\u5728\u5c06\u6765\u7684\u641c\u7d22\u7ed3\u679c\u4e2d\u3002<\/p>\n\n\n\n<p>\u901a\u8fc7\u7981\u6b62\u722c\u7f51\u54ea\u4e9b\u7f51\u7ad9\u5e76\u5141\u8bb8\u90a3\u4e9b\u5e94\u8be5\u722c\u7f51\u7684\u7f51\u7ad9\uff0c\u8fd9\u4e0d\u4ec5\u6709\u52a9\u4e8e\u63d0\u9ad8\u7f51\u7ad9\u7684\u53ef\u89c1\u6027\uff0c\u8fd8\u6709\u52a9\u4e8e\u63d0\u9ad8\u60a8\u7684\u641c\u7d22\u6392\u540d\u3002<\/p>\n\n\n\n<p>\u9664\u6b64\u4e4b\u5916\uff0c\u8bf7\u786e\u4fdd\u66f4\u65b0\u6240\u6709\u4e0d\u5141\u8bb8\u7684\u94fe\u63a5\u90fd\u5904\u4e8e\u5c0f\u5199\u3002<\/p>\n\n\n\n<p>\u7136\u540e\uff0c\u5982\u679c\u60a8\u62e5\u6709\u591a\u4e2a\u5b50\u57df\u7f51\u7ad9\uff0c\u8bf7\u82b1\u65f6\u95f4\u4e3a\u6bcf\u4e2a\u5b50\u57df\u521b\u5efa\u4e00\u4e2a\u673a\u5668\u4eba.txt\u3002<\/p>\n\n\n\n<p>\u63a5\u4e0b\u6765\uff0c\u5220\u9664\u4efb\u4f55\u53c2\u6570 URL\u3001\u975e\u7d22\u5f15\u9875\uff0c\u5e76\u4e3a\u7ad9\u70b9\u5730\u56fe\u6dfb\u52a0 rel_&quot;\u5907\u7528&quot;\u6807\u8bb0\u3002<\/p>\n\n\n\n<p>\u6700\u540e\uff0c\u5728\u7ef4\u62a4\u7f51\u7ad9\u65f6\uff0c\u59cb\u7ec8\u6b63\u786e\u4f7f\u7528 robots.txt\u3002\u4f55\u65f6\u68c0\u67e5\u5b83\u6709\u4e24\u6b21\uff1a\u5728\u5f00\u53d1\u671f\u95f4\u548c\u542f\u52a8\u540e\u3002<\/p>\n\n\n\n<p>\u5728\u5f00\u53d1\u8fc7\u7a0b\u4e2d\uff0c\u603b\u662f\u517b\u6210\u963b\u6b62\u673a\u5668\u4eba\u7684\u4e60\u60ef\u3002\u8fd9\u6837\u505a\u5c06\u9632\u6b62\u4efb\u4f55\u7f51\u9875\u7d22\u5f15\u4e0d\u5b8c\u6574\u3001\u672a\u4f18\u5316\u7684\u5185\u5bb9\uff0c\u5e76\u5c06\u7f51\u7ad9\u9875\u9762\u7684\u65e9\u671f\u7248\u672c\u89c6\u4e3a\u91cd\u590d\u7248\u672c\u3002<\/p>\n\n\n\n<p>\u542f\u52a8\u540e\uff0c\u59cb\u7ec8\u5c3d\u53ef\u80fd\u7ecf\u5e38\u68c0\u67e5\u5176\u5185\u5bb9\u3002\u8fd9\u6837\u505a\u5c06\u9632\u6b62\u4efb\u4f55\u9875\u9762\u88ab\u4e0d\u5f53\u6392\u540d\uff0c\u5e76\u4fee\u590d\u8fd9\u4e00\u70b9\u975e\u5e38\u7b80\u5355\uff0c\u53ea\u9700\u4e3a\u641c\u7d22\u5f15\u64ce\u8bbe\u7f6e\u722c\u7f51\u6307\u4ee4\u5373\u53ef\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u7b2c 8 \u6b65\uff1a\u6267\u884c Google 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Google \u63d0\u4f9b\u7684\u641c\u7d22\u7ed3\u679c\u5bf9\u6709\u673a\u7740\u9646\u9875\u7684\u6570\u91cf\u8fdb\u884c\u4ea4\u53c9\u68c0\u67e5\u3002\u8fd9\u6837\u505a\u5c06\u6709\u52a9\u4e8e\u4eba\u4eec\u4e86\u89e3\u8fd9\u4e9b\u5f15\u64ce\u8ba4\u4e3a\u6709\u4ef7\u503c\u7684\u5185\u5bb9\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/alejandrorioja.com\/easily-rank-on-google\/\">\u4e5f\u9605\u8bfb\u5982\u4f55\u8ba9\u60a8\u7684\u7f51\u7ad9\u5230\u8c37\u6b4c\u7684\u9876\u90e8\u5728\u8fd9\u91cc<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u7b2c 9 \u6b65\uff1a\u68c0\u67e5\u91cd\u590d\u5143\u6570\u636e<\/h2>\n\n\n\n<p>\u5728\u7b2c\u516d\u6b65\u4e2d\uff0c\u6211\u4eec\u8ba8\u8bba\u4e86\u60a8\u53ef\u4ee5\u901a\u8fc7\u66f4\u6b63 URL 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