The eCommerce industry continues to grow at an astonishing rate and is one of the few industries that has actually thrived during the COVID-19 pandemic with people now buying even more online. As an eCommerce business, this means that you…
5 Digital Marketing Ideas To Consider During The COVID-19 Pandemic
The impact of the COVID-19 pandemic is being felt by all businesses— large and small— around the world. It may be obvious, but as people are advised to practice social distancing and avoid unnecessary outside trips, many businesses have experienced…
Joomla Vs. WordPress Comparison: Criteria And Advantages
I have noticed that as WordPress is usually the most well-known content management system (CMS), people tend to assume that it is the only best option they have. Of course, WordPress is an exceptional CMS that is among the best…
Effective Ways To Boost Your Website’s Domain Authority
Domain Authority, a figure to measure the impact of a site, was created by Moz.com. It runs predictions by assorting link metrics to total a count of how reliable, impactful, and authoritative a site is. The number of webmasters who’ve…
Product Differentiation Explained: Pros & Cons, Types, And Strategies
Wherever you go, whether online or offline, ads for products are literally everywhere. You go to work, you see billboards, posters, people hand you fliers. You read the paper- ads, you go to the store- ads. Then you go online,…
Understanding Competitive Advantage: Definition, Types & Examples
One of the most important goals of any business’s marketing strategy is to stand out when compared to its competitors. We see this all the time, equally good products being preferred differently. What makes people choose one product instead of…
Which eCommerce Platform Is Best For Small Businesses?
Commerce has been around for a long time, and it’s getting easier with time and digital development. In the past, if somebody wanted to open up a store and sell some products they needed a physical location that they had…
