Summary
You’ve probably heard that developing better content will improve your search engine rankings, but a solid SEO strategy is almost always built around keywords; in fact, keywords are the core of most digital marketing strategies in use today.
Using the right keyword research content optimization tool like Clearscope will allow you to supply your brand with relevant detail, and the right audience.
Getting people to read my blogs was the first issue I faced as a newbie in digital marketing. In the beginning, I struggled to provide high-quality content that persuades readers to take action.
What’s the ideal word count for my piece of content? Is my material required to be up-to-date and relevant for it to be effective? As a result, I often overlook the importance of other factors, such as keywords, when considering SEO traffic.
Due to this, many content marketing firms now use systems like Clearscope, which provides content scores and offers content upgrades.
Now the question is, can Clearscope assist in your search engine rankings? Let’s find out!
What is Clearscope?
Clearscope is the ideal platform for optimizing SEO content and driving traffic from search engines like Google and Bing. It made writing for SEO easier with its simplified tools, allowing you to produce high-quality content that leads.
To explain further, Clearscope looks for keywords that are closely connected to your target keyword in your content and then assign you a letter grade denoting how effectively your content is optimized for SEO.
Hence, each customer’s success is ensured by this platform’s extensive live demos and on-boardings, as well as hands-on assistance from their team of experts.
How does Clearscope work?
Clearscope is a one-of-a-kind online content optimization tool that is incredibly easy to use. Once registered, just enter the target keyword and run a report to obtain your list of keywords and those used by your competitors.
Additionally, the program provides a content score to your content based on its number of words and readability. If that isn’t enough, it will inform you of your position concerning its competitors.
To explain further, you can follow these steps below:
- Visit Clearscope’s platform for SEO content optimization.
- In the center of the screen, click on the “’View Pricing’ icon.
- There are now three alternatives available to you. – Become a member of the Essentials Plan. The Professional Package, or the Enterprise Package (you can also choose to request a demo by using the black button at the top right-hand side of the page)
- When selecting the Essentials Package, you’ll be prompted to provide your personal and financial data, including a credit card number.
- All that remains to be done is validate your email address, and you’ll be good to go!
What Makes Clearscope Unique?
Hundreds of firms worldwide, including Adobe, Optimizely, Kettle & Fire, Backlinko, and Bench, use Clearscope. Why? Because it is far more than a basic keyword optimization tool.
Clearscope’s Market
In order to develop competitive content and expedite the writing process, Clearscope is best suited for major agencies and companies.
The cost may be prohibitive for smaller businesses or those who don’t create much content.
Clearscope’s Main Features
Clearscope provides a wide range of products, and some of the more popular ones include:
Accessibility
Clearscope’s user-friendliness sets it apart. Although the team offers free onboarding and excellent assistance, most users never use these services since they are unnecessary.
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The tabs make it simple to navigate all the content, and the functions are well labeled. Additionally, you won’t have to wait for the report to load after running it.
Topic and Keyword Research
Overall keyword research is Clearscope’s most notable feature. This feature is ideal for content marketers since it simplifies generating subject concepts and intuitive keyword suggestions.
Those who spend a lot of time coming up with content ideas would greatly benefit from this feature. Because it gets its data from Google in real-time, you never have to worry about being out of the loop.
This great tool is unmatched in content relevancy, content planning, and developing outlines. Hence, it also has the following functions:
- Basic Search Engine Optimization (SEO)
- Meta Description Ideas
- Keyword Research
- Link Building
Content Optimization
This function will assist you in optimizing your article or blog post. Hence, Clearscope will provide you with a full assessment of how your material stacks up against the competition.
On top of that, it will also provide you with advice on how to improve your material better.
Integration
Clearscope appears to be limited to Google Docs integration alone. Hence, you can copy and paste your Clearscope material into other programs, such as Grammarly or your content management system.
Clearscope Support
The Clearscope team provides help through email and only during regular working hours. Hands-on customer service, such as phone calls, is lacking.
Clearscope Advantages and Cons
Listed below are just a handful of the many advantages that Clearscope offers content teams. Nonetheless, If you’re looking for a content optimization and SEO research tool, bear in mind that there are certain drawbacks to consider.
Advantage of using Clearscope
User Friendly
Clearscope is one of the most user-friendly tools I’ve encountered. Its user interface is laid up in a logical, intuitive manner so that you can be up and running in no time.
Time Saver
You’ll save a lot of time if you’re continuously looking for fresh topics to write about using Clearscope’s topic creation function.
Ease of Use
Many individuals are still unable to grasp the concept of search engine optimization (SEO). Still, Clearscope takes care of all the technical details so you can concentrate on your creative work.
Makes SEO writing a lot simpler
Everyone knows SEO is important, but incorporating it into writing is tricky. SEO specialists often get caught up in the short stack of writing for readers.
Hence, Clearscope strikes the perfect blend between author guidance and content scoring.
Cons of using Clearscope
Pricey compared to other SEO tools
Clearscope’s initial price of £170 for the most basic version makes it more expensive than other comparable products.
App Integrations
There aren’t any WordPress integrations; it means you’ll have to copy and paste your text into other processes.
Content briefings and collaborative tools are excluded
Clearscope will provide you with the information you need to improve your content, but it won’t assist you with the actual creation of it. The best you can do is share a link to your Clearscope report with your coworkers.
No Linking Feature
Clearscope reports and highlights keywords, content length, and subject relevance. But it has no internal linking option to assist you when you have backlinks to seek.
Clearscope Plans and Pricing
In terms of pricing, Clearscope has three main options:
Essentials: £170 per month
- A total of twenty reporting credits
- Integrations with Google Docs and WordPress for three users
- Five different languages are supported
Professional Package: £350
- A total of more than 50 report credits
- There are ten places available for users
- a tool for finding relevant keywords
Package Deals for Large Organizations (Available Upon Request)
You can contact Clearscope for the pricing and further information about this custom-tailored product.
Final Verdict: Is Clearscope Worth it?
Clearscope may be a good purchase if you’re searching for simplified solutions. With this application, you will be able to swiftly come up with some fantastic ideas that will delight your customers!
As far as SEO is concerned, Clearscope is a winner since it removes the burden of ensuring that all of your content is optimized.
Hence, it’s a great option for content marketers that require more than basic products on the market.
Read more tips and guides about SEO tools:
- The Best SEO Guide for 2021
- Enterprise SEO Guide: Strategies, Tools, and More.
- How to use SEO as a strategy to create site traffic
Tell me in the comments below if you use Clearscope or another SEO content platform!