Kickstarter vs Indiegogo: Which Should You Use?
Kickstarter uses all-or-nothing funding and has a curated approval process; Indiegogo offers flexible funding and the InDemand feature to keep selling after a…
Mar 14, 2023
The Agent Notebook
Posts
422 posts on growth, marketing, sales, processes, business, SEO, GEO, and AI agents — written from the operator's seat.
How To Do Local SEO: Top Tips, Strategies, And Tools 2026
Updated for AI Search (May 2026) TL;DR: Local SEO — Google Business Profile, local citations, location-specific landing pages, reviews
May 2, 2026
Marketing Myopia: One Of The Reasons Businesses Fail
Marketing myopia — Theodore Levitt's 1960 concept — still kills companies today. Kodak missed digital; Blockbuster missed streaming
Jul 17, 2022
Schema Markup for AI Engines: The Types That Matter
Not all schema types pay off equally for AI search. FAQPage and HowTo give the most GEO lift per hour of work — here's the full breakdown with JSON-LD examples.
May 30, 2026
The Best SEO Tools for 2026 (Free and Paid)
Updated for AI Search (May 2026) TL;DR: The classic SEO tools below — Ahrefs, SEMrush, SE Ranking, Surfer, Clearscope, Ubersuggest, SpyFu, Screaming Frog
May 2, 2026
How to Run a Technical SEO Audit in 2026
Updated for AI Search (May 2026) TL;DR: Technical SEO audits — crawlability, site speed, schema, indexation, mobile usability — are still essential in 2026.
May 2, 2026
The 5 AI Tools I Actually Use to Run My Business (2026)
Not a roundup of every AI tool. These are the 5 I use every day to run a consulting brand and a pickleball facility
Jun 5, 2026
The Click Fraud Battle: How To Protect Your PPC Ad Spend
Click fraud — bots, click farms, and AI-driven invalid traffic — is still draining PPC budgets. Here's how to detect it, fight back with modern tools
May 2, 2023
Top 5 Business Process Management Software (BPMS)
The BPMS market has shifted hard toward AI-native and agentic platforms. This guide covers the five tools worth evaluating today
May 30, 2023
Top Reasons That Make NetSuite The #1 Cloud ERP
NetSuite remains a leading cloud ERP for mid-market and growing businesses, with strengths in financial reporting, billing, planning
Sep 11, 2020
Understanding Programmatic SEO: A Beginner’s Guide
Updated for AI Search (May 2026) TL;DR: Programmatic SEO — generating thousands of pages from a template — was a Google-rankings play through 2024.
May 2, 2026
What Is Pogo Sticking And How To Avoid It?
Pogo-sticking happens when users bounce back to search results immediately after clicking your page — a UX failure that still matters in the AI Overview era
Oct 18, 2021