Updated for 2026. Land and expand means winning a small deal first, delivering exceptional value, then growing inside the account — the default motion for B2B SaaS and AI-agent operators in 2026.
Updated for AI Search (May 2026) TL;DR: SEMrush is still one of the most-used all-in-one SEO platforms in 2026 — and it now includes AI-search tracking features (AI Overview presence, citation source visibility for some queries). The review below covers the platform’s classic capabilities. This update adds an FAQ on ho
Updated for AI Search (May 2026) TL;DR: Programmatic SEO — generating thousands of pages from a template — was a Google-rankings play through 2024. In 2026 it cuts both ways for AI engines: well-structured programmatic pages are easy for ChatGPT and Perplexity to extract, but thin programmatic pages are exactly the kin