robots.txt for AI Crawlers: What to Allow and Block
Blocking the wrong AI bot removes you from ChatGPT or Claude answers. Which GPTBot, OAI-SearchBot, ClaudeBot and Google-Extended rules to set, and how to test.
GEO for Local Business: Get Cited by AI Search
How brick-and-mortar businesses get cited by ChatGPT and Perplexity. Google Business Profile, LocalBusiness schema, NAP consistency, and review velocity
Schema Markup for AI Engines: The Types That Matter
Not all schema types pay off equally for AI search. FAQPage and HowTo give the most GEO lift per hour of work — here's the full breakdown with JSON-LD examples.
How to Get Your Brand Cited Inside ChatGPT Answers (2026)
Getting cited by ChatGPT isn't about ranking — it's about being the cleanest source to lift. Write a direct-answer TL;DR, mark up entities
Perplexity vs ChatGPT vs Google AI Overviews: GEO Guide
A concrete framework for operators on where Perplexity, ChatGPT Search, and Google AI Overviews actually send traffic — and which to prioritize first.
llms.txt Explained: Does It Actually Move Citations?
llms.txt is a proposed standard that lets you curate what AI crawlers index about your site. Here's what it is, how to implement it
How to Rank in AI Search Without Writing a New Blog Post
You probably already have the content AI engines want to cite. The work is restructuring, not writing. Here's the exact process I use to get existing posts…
How to Get Your Brand Cited in ChatGPT Answers in 2026
Updated for 2026. ChatGPT citations aren't random — they follow patterns. Here's the operator playbook for getting your brand surfaced in AI-generated answers.
GEO for SaaS: Getting Docs and Features Cited by AI
SaaS GEO runs on docs pages and honest comparisons, not blog posts. SoftwareApplication schema, G2/Capterra trust signals, and what to skip.
How to Track AI Overview and ChatGPT Rankings
I run three AI-citation trackers on my own sites. Here is what each one actually shows, what it costs, and which is worth paying for.
GEO for Multilingual Sites: Getting Cited in Every Language
Running GEO on a site that publishes in 13 languages taught me hreflang, llms.txt, and schema all behave differently than English-only advice assumes.
GEO for E-Commerce: Getting Products Cited by AI
E-commerce GEO isn't the informational playbook: Product and Offer schema, merchant feeds, and what gets a listing recommended, not just explained.
How to Add GEO to an Existing SEO Retainer
How an SEO agency adds real GEO work to an existing retainer — audit first, price it as its own line, and avoid relabeling the same deliverables.
How to Tell If Your GA4 Traffic Spike Is Bots
A 12-second average engagement time and a 0.5% return rate are the tell. Here is the checklist I run before trusting any GA4 traffic spike as real.
GEO Audit Pricing: What to Charge Clients
How I structure and price a GEO audit — the flat-fee scoping approach, what belongs in the deliverable, and when to convert it into a retainer.
How to Get Cited by AI Search Through Reddit
AI Overviews and ChatGPT lean on Reddit threads more than most company blogs. Here's how to show up in them without astroturfing, buying upvotes, or bans.
What a GEO Consultant Actually Does
GEO consulting is a title with no shared job description yet. Here's what the work actually is, based on running these engagements myself.
How Search Engines Actually Evaluate Content Quality in 2026
Real numbers from running 384 posts across 13 languages: what site-level depth, trust signals, and consistency actually mean once you stop treating quality as…
GEO for Solo Operators: Getting Cited by AI Search
GEO advice is usually written for a marketing team. Here's the version for solo operators and indie founders — what to do first when you have an hour a week
How to Measure Traffic From AI Search
Updated for 2026. How I measure AI-search traffic from ChatGPT, Perplexity, and Claude — referrer tracking, the dark-traffic problem, and what to trust.