← SiteWide MCP

Every SiteWide tool, and what it needs from you.

Fifty-four tools across eleven sources work today, and twenty-eight more are listed under coming soon. You never call them by name: ask Claude a question and it picks the tools and chains them. Every tool is on both plans. What differs is whose login or key the data comes out of.

What each tool needs first.

Skip a connection and only the tools behind it say they’re not connected. Everything else keeps working.

Included
15 tools. Works the moment you connect. Nothing to set up, no account of your own needed. These run on my keys or on nobody’s. Most work on any public URL, including a competitor’s; the crawler is the exception and only crawls sites on your own plan.
3 tools. Included — connect your own account with one sign-in from your SiteWide account page. Nothing to paste, and you can disconnect any time.
Google sign-in
13 tools. Google Analytics, Search Console and Google Ads read through your own Google sign-in. If the login that owns a property isn’t yours, ask the owner to add your Google address: Search Console: Settings → Users and permissions → Add user. GA4: Admin → Property access management → +, role Viewer. Then connect Google with that address; the site switches on once Search Console lists you on it.
Your own key
23 tools. Included, but the data comes out of your account rather than mine, so you supply the API key. I never charge for it and never use my own key on your behalf. Ahrefs’ API needs one of their paid plans; Bing’s key is free. WordPress uses an Application Password you generate for that one site, revocable from your WordPress profile.

Google Analytics 4

4 tools
  • ga4_report Google sign-in

    Active users, new users, sessions, engagement time, sessions by channel group, and top pages — with week-over-week deltas and Google Ads spend folded in on request.

  • ga4_realtime Google sign-in

    Who is on the site right now, broken down by page, country, city, device, or platform.

  • ga4_tech Google sign-in

    Which browsers, operating systems, versions and devices your visitors actually run — and what share of them fall below a version floor, so you know whether a modern CSS or JavaScript feature is safe to ship.

  • ga4_ad_cost Google sign-in

    Google Ads spend, clicks, impressions and CPC by campaign, ad group, keyword, or search query — with a day/week/month time series.

Search Console

3 tools
  • gsc_search_analytics Google sign-in

    Clicks, impressions, CTR and average position, plus top queries and pages. Filter by query, page, country, device — across web, image, video, news, Discover and Google News. (Google reports pages but no queries for Discover and Google News, and the tool says so instead of failing.)

  • gsc_inspect_url Google sign-in

    Is this URL indexed? Coverage state, robots and fetch state, last crawl, Google’s chosen canonical vs yours, mobile usability, rich results.

  • gsc_sitemaps Google sign-in

    Submitted sitemaps, when Google last downloaded each, warnings and errors, and submitted-vs-indexed counts.

Bing & Copilot

3 tools
  • bing_top_queries Your own key

    Top Bing queries with clicks, impressions and position. Copilot and part of ChatGPT’s web results run on Bing’s index, so this is visibility Search Console cannot show you.

  • bing_search_performance Your own key

    Daily clicks, impressions, CTR and indexed-page counts from Bing Webmaster Tools.

  • bing_crawl_stats Your own key

    How much of your site Bing actually holds, plus crawl errors, robots blocks, 404s and 5xxs. The tool that explains why you’re missing from Copilot answers.

Ahrefs

12 tools
  • domain_rating Included

    Backlink-profile strength (0–100) for any public domain — yours or a competitor’s. Works out of the box, no Ahrefs account needed.

  • site_audit_issues Your own key

    Crawl issues from your Ahrefs Site Audit project: health score, counts by severity, worst issues first. Needs your own Ahrefs key.

  • rank_tracker_overview Your own key

    Keyword-level rankings from Rank Tracker: position, week-over-week change, volume, traffic, SERP features. Needs your own Ahrefs key.

  • rank_tracker_serp_overview Your own key

    The full SERP for one tracked keyword — every competitor’s URL with its own DR, UR and traffic. Needs your own Ahrefs key.

  • rank_tracker_competitors Your own key

    Competitive benchmarking against your tracked keyword set: stats, keyword overlap, top pages, top domains. Needs your own Ahrefs key.

  • keywords_explorer_overview Your own key

    Volume, difficulty, CPC, traffic potential and search intent for any list of keywords — no project needed, so you can research a market you don’t rank in yet.

  • keywords_explorer_ideas Your own key

    Keyword ideas from one seed: matching terms, related terms, or the questions people actually search.

  • site_explorer_metrics Your own key

    Domain-level organic traffic, keyword count, backlinks and referring domains for any site — yours or a competitor’s.

  • site_explorer_organic_keywords Your own key

    Every keyword a domain already ranks for, with position, volume, traffic and intent — unfiltered by anyone’s Rank Tracker setup.

  • site_explorer_referring_domains Your own key

    Who actually links to a domain, with each linking site’s own strength — the report behind “how did they outrank us”.

  • ahrefs_create_project Your own key

    Set up Rank Tracker yourself: create a project for your site. Idempotent — running it twice does nothing the second time.

  • ahrefs_add_keywords Your own key

    Add keywords to a Rank Tracker project. Additive only — nothing here can delete your Ahrefs data.

Semrush

3 tools
  • semrush_domain_overview Your own key

    Organic and paid keywords, traffic and its estimated value for any domain, per Semrush. Needs your own Semrush API key.

  • semrush_organic_keywords Your own key

    The keywords that bring any domain its traffic, with position, volume, difficulty and ranking URL. Needs your own Semrush API key.

  • semrush_backlinks_overview Your own key

    Authority Score, backlinks and referring domains for any domain. Needs your own Semrush API key.

Google AdSense

1 tool
  • adsense_report

    What your ads actually earn, per domain: estimated earnings, page views, page RPM, clicks, CTR and CPC — with the prior period alongside, so a traffic drop and a revenue drop can be told apart.

Google Tag Manager

2 tools
  • gtm_containers

    Every Tag Manager account and container your Google login can see, with its public ID, so you know which container is live on which site.

  • gtm_audit

    An audit of the live container: duplicate GA4 config tags, tags with no trigger, unused triggers, paused tags and Custom HTML. Read-only: it never publishes a change.

Site crawler

5 tools
  • site_health Included

    The start-here check: crawls your site and returns findings, worst first — each with a severity, the number of pages affected, examples and a fix — plus a preview of how Google would truncate every title and description. No 0–100 score, on purpose.

  • crawl_site Included

    The raw table behind those findings, a row per page: status and redirect chain, title and its length, description, canonical, H1s, robots directives, hreflang, word count, schema types, link counts, security headers and image attributes.

  • robots_txt Included

    Every rule in your robots.txt, and specifically whether Googlebot, Bingbot, GPTBot, ClaudeBot or PerplexityBot are blocked. Flags the expensive mistakes — a blanket disallow, blocked CSS and JS, a missing sitemap line.

  • sitemap_audit Included

    Your XML sitemaps, followed one index level deep: URL counts, how many lastmods are over a year stale, malformed entries, URLs pointing off-host, and whether any file breaks the 50,000-URL or 50 MB limits.

  • llms_txt Included

    Fetches your /llms.txt and validates it against the llmstxt.org spec line by line — the file AI crawlers read to find out what your site is for.

WordPress

6 tools
  • wp_propose_fixes Your own key

    The preview step. Reads what is on the page now and hands back every change it would make as a before-and-after with an id — and changes nothing until you say so.

  • wp_apply_fixes Your own key

    Applies the changes you just reviewed, by id. It cannot write a value that was not shown to you first, and it records the old value on the way past.

  • wp_revert_fixes Your own key

    Puts it back. Call it with an id to undo that change, or with nothing to see every change made so far — the undo log is browsable, not something you had to keep a receipt for.

  • wp_list_content Your own key

    Which of your posts and pages have a missing, truncated or duplicated SEO title and description — the worklist the fixes come from.

  • wp_get_content Your own key

    Everything currently set on one page — title, description, canonical, focus keyword, social fields, schema type — and which of them are writable on your setup.

  • wp_preflight Your own key

    Is WordPress actually reachable, and if not, which plugin or host setting is in the way? Names the specific blocker — a security plugin, a stripped auth header, a cache serving you the old value back.

How the WordPress fixes stay safe

  • SEO fields only. Title, meta description, canonical, focus keyword, social title and description, schema type and image alt text. It’s an allowlist in the code: there is no path that can send the body of a post.
  • You see it first. One call proposes every change as a before-and-after with an id; applying takes those ids and nothing else, so it can’t write a value it didn’t show you.
  • One-call undo. The old value is recorded before the new one goes in, and the undo log is browsable.
  • Off until you switch it on, one named site at a time, on an Application Password you can revoke from your WordPress profile.
  • A guess never becomes a write. A missing title the crawler can only suspect (the page renders in the browser) is blocked until a rendered crawl confirms it.

Works with Yoast and Rank Math for the SEO fields; alt text needs no plugin.

Speed, history & setup

11 tools
  • cwv_compare Included

    Mobile versus desktop Core Web Vitals for one URL, already diffed: both form factors, real-user field data and lab data kept separate, and a plain statement of which device is worse and by how much.

  • crux_history Included

    Six months of weekly Core Web Vitals from real Chrome users, with a trend verdict — and up to five sites per call, so you can put yourself next to four competitors. This is the data Google ranks on.

  • pagespeed_report Included

    Lighthouse scores and lab Core Web Vitals for any public URL, including your competitors’.

  • wayback_changes Included

    The dates a page actually changed, from the Internet Archive — a change log, not a crawl log. Find the week a competitor repositioned.

  • wayback_snapshot Included

    What that page said on that date: title, meta description, canonical, H1s and a text sample.

  • connect_site Included

    Connects one of your own domains to your token by proving you control it, rather than by typing the name in and being believed.

  • list_my_google_properties Google sign-in

    The GA4 properties and Search Console sites your own Google login can read, and which of those domains you could connect, so you pick a site instead of guessing its ID.

  • list_my_ads_accounts Google sign-in

    The Google Ads accounts your Google login can use, including clients of a manager account, with currency and status, so you can pick the right one for each site.

  • capabilities Included

    What the connector can do and what is already wired up for your token specifically — every tool grouped by source, what each one still needs from you, and the questions worth asking first.

  • list_sites Included

    The sites connected to your token, with their property and account IDs.

  • health_check Included

    Confirms each of your sites is wired up correctly and names the exact grant that is missing if not.

Coming soon.

Built and running on my own sites. Customers can’t connect their own account to these yet, so they aren’t counted above.

Google Business Profile

3 tools
  • gbp_locations Coming soon

    The Business Profile accounts and locations your Google login manages.

  • gbp_performance Coming soon

    Calls, direction requests, website clicks and profile views from your Google listing, against the prior period: local search in numbers.

  • gbp_reviews Coming soon

    Your average rating, review count, and how many recent reviews still have no reply. Read-only: it never replies for you.

YouTube Analytics

1 tool
  • youtube_channel_report Coming soon

    Your channel over a date range: views, watch time, subscribers gained and lost, top videos and traffic sources, against the prior period.

Google Merchant Center

2 tools
  • merchant_products_status Coming soon

    How many products are approved, pending, disapproved or expiring, and the top disapproval reasons, so you know what to fix in the feed first.

  • merchant_performance Coming soon

    Clicks, impressions and CTR for your products on Google against the prior period, and which products lead.

HubSpot

4 tools
  • hubspot_overview Coming soon

    Your portal at a glance: how many contacts, companies and deals, and how many new leads came in over the range, so you can see whether marketing is filling the pipeline.

  • hubspot_deals Coming soon

    Your pipeline by stage: how many deals sit in each and what they are worth (amount and probability-weighted), plus deals won and lost over the range with the win rate and average deal size. Read-only: it never moves a deal or edits a record.

  • hubspot_forms Coming soon

    Every form with its submission count, so you can tell which landing pages actually produce leads and which just get traffic.

  • hubspot_marketing_emails Coming soon

    Marketing email results: sends, opens, clicks, bounces and unsubscribes per email, to set against the traffic those emails drive.

Mailchimp

2 tools
  • mailchimp_campaigns Coming soon

    Your recent sends: opens, clicks, unsubscribes, bounces and spam complaints per campaign, plus orders and revenue when a store is connected.

  • mailchimp_audience Coming soon

    Whether your lists are growing: members, unsubscribes and month-by-month growth for up to five audiences.

Klaviyo

2 tools
  • klaviyo_campaigns Coming soon

    Which campaigns made money: recipients, open and click rates, conversions and attributed revenue per campaign, optionally against the previous period.

  • klaviyo_flows Coming soon

    Which automations drive revenue: every flow ranked by attributed revenue, with open and click rates and revenue per recipient.

Microsoft Advertising

4 tools
  • msads_accounts Coming soon

    The Microsoft Advertising (Bing Ads) accounts your Microsoft login can see.

  • msads_account_summary Coming soon

    What Bing Ads spent and returned over the range: clicks, CPC, conversions and cost per conversion, against the period before.

  • msads_campaigns Coming soon

    Which campaigns take the budget and which of them actually convert.

  • msads_search_terms Coming soon

    The search terms that spent money without a single conversion: the negative-keyword list, written for you.

Meta Ads

4 tools
  • meta_ad_accounts Coming soon

    The Facebook and Instagram ad accounts your login can read.

  • meta_account_summary Coming soon

    Spend, reach, CTR, CPM, conversions and ROAS over the range, against the prior period.

  • meta_campaigns Coming soon

    Which campaigns take the budget, what objective each runs on, and whether it converts.

  • meta_ads_top Coming soon

    The ads carrying the account, and the ones that spent without converting.

LinkedIn Ads

3 tools
  • linkedin_ad_accounts Coming soon

    The LinkedIn ad accounts your login has a role on.

  • linkedin_ads_summary Coming soon

    Spend, CPC, conversions, Lead Gen Form leads and cost per lead, against the prior period.

  • linkedin_campaigns Coming soon

    Each campaign with its objective, budget, spend, clicks, conversions and leads, biggest spender first.

TikTok Ads

3 tools
  • tiktok_advertisers Coming soon

    The TikTok ad accounts you authorized.

  • tiktok_ads_summary Coming soon

    Spend, CPC and conversions over the range, against the prior period.

  • tiktok_campaigns Coming soon

    Each campaign with its objective, budget, spend, clicks, conversions and cost per conversion.

Not covered here

The Google Ads tools read spend, campaigns, search terms and quality scores, and never manage the account. For campaign management, Google ships its own official MCP server: see the Google Ads API docs. Meta has one for Meta Ads too: the Meta Ads MCP overview.

Try every one on the free plan.

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